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FORTY YEARS OF 
WUNDERLICH 
INDUSTRY 

















ERNEST WUNDERLICH 

BORN IN LONDON MAY 1859 


Dr.OTTO WUNDERLICH 

BORN IN LONDON JUNE 1861 „ 


ALFRED WUNDERLICH 

BORN IN LONDON JULY 1865 


FOUNDERS OF THE WUNDERLICH INDUSTRIES. 




































































































































THIS VOLUME WAS PRODUCED BY 
THE PUBLICITY DEPARTMENT OF 
WUNDERLICH LIMITED, IN COL¬ 
LABORATION WITH SMITH AND 
JULIUS STUDIOS ; AND EDITED BY 
ERNEST WUNDERLICH, 
o 

WHOLLY SET UP AND PRINTED 
IN AUSTRALIA BY 
BLOXHAM AND CHAMBERS LTD., 
SYDNEY. 

o 

ENGRAVINGS BY BACON AND CO. 


FOREWORD 


WENTY years have elapsed since the Booklet " Twenty 
years of Wunderlich Industry ” appeared, primarily as a 
souvenir of the great meeting of Architects and Builders, 
held on the 12th October, 1908, on the occasion of the 
opening of our new Administrative Building at Redfern. 
To-day we publish a similar record, extending over a period of a further 
twenty years. 

This book arises out of a desire on the part of the brothers Wun¬ 
derlich to set down concisely the results of their life work, and to dedicate 
it to their friends and patrons through whose support the firm of Wun¬ 
derlich Limited has prospered. It is not intended to be an advertisement, 
in the ordinary sense, but rather a record of achievement, as showing 
what can be done in Australia. 

After forty years of close association with the building trade of Aus¬ 
tralia and New Zealand, we are able to judge of the great strides made 
since Ernest Wunderlich landed in Australia in 1885. The difference 
between the Sydney of forty years ago and the Sydney of to-day can only 
be adequately realised by those who have lived through the period. Similar 
expansion may also be observed in other Australian cities. 

Many of our early patrons have passed away. But our personal 
friendships with those of the older generation of Architects and Builders 
still living are as firm and cordial as ever. To those still among us, we 
would like to express a deep sense of gratitude for their generous support 
during our early struggles. In those days, an Architect had to possess 
courage and strength of character to convince his client and persuade 
him to adopt something better but more expensive than that which was 
in general use. Our thanks are also due to the younger generation of 
Architects, with whom, to our regret, owing to the increased work in the 
conduct of the business, the Directors are unable to come into personal 
touch as often as they would like. 

It was ever our aim to justify the confidence placed in us by the 
Architectural profession, and that aim is still the corner stone of the 
Company’s policy. Our motto is “ Quality and Service,” in pursuance 



5 




FOREW ORD —( Continued ) 


of which we may claim to have set the standard for the various types of 
products manufactured, and to have been the first to anticipate the ar¬ 
chitect's requirements with regard to the modern building materials we 
have introduced* 

Efficiency in every department of our business is the keynote of our 
success, and explains why our standard products are available at bedrock 
rates, notwithstanding their high quality* Our staff of craftsmen and 
technical experts is of a superior order, and highly paid, and we make 
provision for them in their old age ; virtually, they are partners in the 
business* With a sound organisation, ample capital and the co-operation 
of our employees, we are equipped to render the highest service, and 
are satisfied if we succeed in giving a fair return to our shareholders* 

We claim to be idealists in business* We recognise that there is 
more in commerce than mere money-getting* Commerce, in our opinion, 
is, in fact, civilisation itself* To soften working conditions, to mitigate 
the conflict between capital and labour, requires the exercise of principles 
that are exceptional and, we believe, are justified* We are content to be 
judged by our works* 

Redfern , June , 1927* 



6 






















CONTENTS 


PAGE 


Frontispiece ♦ Founders of the Wunderlich Industries 

Foreword ♦ ♦♦♦♦♦♦♦♦ 5 

Forty Years of Wunderlich Industry ♦ ♦♦♦♦♦ 9 


Wunderlich Industries and Achievements ♦ 

Art Metal Ceilings ♦♦♦♦♦♦ 
The Ceiling of Metal ♦ 

Manufacturing Processes ♦ 

Some Works Completed ♦ 


25 

26 
28 
39 


Architectural Metal Work • 
Architectural Metal Work ♦ 
Manufacturing Processes ♦ 
Some Works Completed 


51 

52 
54 
57 


Shopfronts and Showcases ♦ 
The Metal-Framed Shopfront 
Manufacturing Processes 
Some Works Completed 


81 

82 
84 
86 


Durabestos (Asbestos-Cement) Building Sheets ♦ ♦ • 93 

Durabestos Building Sheets ♦♦♦♦♦♦ 95 

Manufacturing Processes ♦♦♦♦♦♦♦ 97 

Some Applications of Durabestos ♦ 103 


Terra Cotta Roofing Tiles ♦ 
Terra Cotta Roofing Tiles ♦ 
Manufacturing Processes ♦ 
Examples of Tiled Roofs ♦ 


107 

109 

hi 

118 


Architectural Terra Cotta ♦ 
Architectural Terra Cotta ♦ 
Manufacturing Processes ♦ 
Terra Cotta Treatments ♦ 


123 

124 
127 
135 


7 


Contents— Continued . 


PAGE 


The Organisation To-Day ♦ 
The Managing Directors ♦ 

Head Office ♦♦♦♦♦♦♦ 
Sydney Branch ♦ ♦♦♦♦♦ 

Melbourne Branch ♦ '♦♦♦♦♦ 
Adelaide Branch ♦ ♦♦♦♦. 

Perth Branch ♦♦♦♦♦♦ 

Brisbane Branch ♦♦♦♦♦♦ 

Hobart Branch . 

Publidty 

Welfare Measures 

Profit Sharing with Employees 

Profits Made and Distributed ♦ 

Balance Sheets 

The Wunderlich Roll of Honour 



150 

155 

159 

167 

176 

179 

183 

186 

188 

191 

193 

194 

196 

198 














FORTY YEARS OF WUNDERLICH 

INDUSTRY 


HE history of the Wunderlich industries reads like a fairy 
tale* The founder, Ernest Wunderlich, arrived in Australia 
in 1885, to start business as agent for European manufac¬ 
turers* Most of the agencies he came out with were not 
considered worth troubling about. He concentrated upon 
reckoned to prove remunerative, but did not concern himself 
about one for Zinc Roofing, the catalogue referring thereto being discarded 
as not likely to secure business* But chance made this very agency, from 
which nothing useful was expected, the corner stone of the future under¬ 
taking* 

THE BIRTH OF THE BUSINESS * 

A couple of years later, during which Ernest Wunderlich had been 
doing business in his various lines, a friend — a master builder — was 
at his house* After dinner a visit was paid to the nursery, where, scattered 
on the floor, some architectural pictures from a torn and tattered catalogue 
attracted the friend's attention* Gathering them up, and hitting upon 
an illustration of a stamped Zinc Mansard Window, he exclaimed : “ Why 
this is the very thing I have been looking for and cannot get in Australia* 
I could use them on some houses I am building at Rushcutters' Bay*" 
He placed an order for their supply, and further orders soon followed 
from other builders and architects* 

That was the birth of the Wunderlich business as now known* It 
was a queer working of fate* Zinc ornamental roofings for several large 
buildings — the Colonial Secretary's Office, the City Bank, the City 
Mutual Assurance and others — were imported into Australia from abroad* 
In 1887 Alfred Wunderlich, who had represented his brother in London, 
came out to Sydney* 

THE FIRST METAL CEILING * 

In 1888 the Sydney Town Hall (then called Centennial Hall) was 
nearing completion, and the great hall was to have what at that time was 
perhaps the largest organ in the world* The plans showed a highly ornate 



9 










Ornamental Zinc Roofing to the Colonial Secretary's Office (now 
Public Works Dept.)/ Sydney ; erected 40 years ago, and still 
well-preserved. 


plaster ceiling, with supporting consoles, domes and heavy projecting 
cornices, all of plaster* As a musician, it occurred to Ernest Wunderlich 
that when the lower pipes of the organ, with their powerful vibrations 
of 32 per second, began to sound, there would be every likelihood of their 
bringing down the plaster on the heads of the audience. Following up 
the idea “ how to make that ceiling safe/' he said to himself: ** Why 
not make it of sheet metal ? ” He argued, “ If stamped zinc has been 
found suitable for roof decoration, why not so for ceilings ? 99 He con¬ 
fided his scheme to the City Organist, the late Neville Barnett, who was 
quite enthusiastic about it. Misgivings as to metal interfering with acous¬ 
tics were removed, after consultation with architects and practical builders. 
Leaving nothing to chance, he took out letters patent for stamped zinc 
as applied to ceilings. The next move was to obtain the support of the 
joint architects, the late City Architect (George McRae) and the late 
J. F. Hennessy, which was readily given. Ernest Wunderlich then put his 
case to the Mayor of Sydney, the late John Harris, as forcibly as possible, 
following this visit up with a personal canvass of each alderman of the 
Sydney Municipal Council. In due course the matter came before the 
Council, Ernest Wunderlich in attendance, and it was an exciting moment 
for him when the resolution to substitute stamped zinc for plaster was 
carried. 

The material for this vast ceiling was mostly imported, but assembled 
here in a workshop at Kent Street, under the supervision of the foreman 
sent out by the home factory. After thirty-nine years this ceiling, covering 
a surface of 2,500 square yards, is still in position, intact, and without 
the slightest sign of wear and tear — as good as when erected. 

Numerous ceiling contracts followed. To mention only a few — 
Beale's and Paling's Piano Showrooms, Adams' Cafe, the more important 


10 















Perfect to-day ! The Zinc Ceiling to Adam's Hotel Bar, 

George Street, Sydney ; 39 years in position* 

ceilings of the Hotel Australia, Aaron's Exchange Hotel Dining Room ; 
also others in Melbourne* All these ceilings, except where the buildings 
have been altered, are perfect at this day* 

MANUFACTURING IS COMMENCED * 

The greatest difficulty was the want of skilled tradesmen to carry out 
the fixing* Ernest Wunderlich therefore left for Europe and brought out 
a batch of superior metal workers, with a view to instructing our Australian 
journeymen and starting the manufacture of stamped metal in Aus¬ 
tralia* A site at Baptist Street, Redfern, was acquired, and there the 
first small factory of wood and iron was built and the first baby stamper 
installed* The motive power was supplied by a small second-hand port¬ 
able engine* 

IMPORTANT CEILING TREATMENTS * 

Meanwhile the prejudice against Metal Ceilings was being overcome 
by sheer quality of work and reliable execution of Architects' plans* 
“ Wunderlich Ceilings " began to figure freely in architects' specifications* 


11 





Applied in 1890. Zinc Roofing to fourteen domes of Sydney 
Hospital, as well as Wunderlich Ceilings throughout. 

Among some of the larger buildings in which they were fixed throughout 
may be mentioned the Mutual Life of New York, Martin Place, and the 
Sydney Hospital, Macquarie Street (the fourteen domes of this block of 
buildings were of zinc also). 

FINANCIAL DIFFICULTIES . 

The first set-back was experienced over this Hospital contract. The 
ceilings and domes were all but completed when the contractor failed in 
his payments, and this meant practically wiping the brothers' modest 
capital off the slate. Such a misfortune might have wrecked any similar 
organisation. With characteristic energy the brothers set to work to retrieve 
the position. Fortunately, they had a staunch friend in the person of the 
late George Turnbull, Manager of the National Bank of Australasia Ltd. 
He had sufficient confidence to promise he would see the young concern 
through, and he did, for which kind act he will ever be held in grateful 
remembrance. The sequel has shown that his confidence was not mis¬ 
placed — the young beginners he helped have meant good business for 
the Bank over a period of nearly forty years. 

BUSINESS IN VICTORIA . 

In 1890 the firm's operations had expanded to all the Australian 
States and New Zealand. To cope with the business offering in Victoria, 
a branch in Melbourne appeared essential, but as this required a greater 
capital than the brothers could muster, arrangements were made with 
W. H. Rocke & Co. Ltd., in Melbourne, to run the metal department as a 
separate section of their business, Ernest being engaged as Manager. He 


12 

























The Wunderlich Display at the Arts and Crafts Exhibition, 
held in Sydney in 1892. 

spent three years in Melbourne, establishing a factory in Leicester Street, 
Carlton, his efforts resulting in Metal Roofs and Ceilings being used for 
many public and private buildings in Victoria. 

LIMITED COMPANY FORMED. 

In 1893_fateful year of financial crisis and disaster in the Colonies — 

Ernest relinquished his post at Rocke’s and re-joined his brother in Sydney, 
where his major interests lay. The business was formed into a limited 
liability company, with a capital of £10,000, under the name of the Wun¬ 
derlich Patent Ceiling and Roofing Company Limited. By this time the 
business had become firmly established; nothing was too big or too 
difficult to undertake, and architects knew that however intricate their 


13 















An early view (probably about 1895) of the Sheet Metal Working 
Department at Redfern. 


designs, they would be carried out properly* Only good work was at¬ 
tempted, “ Indifferent work is never Wunderlich's ” was a slogan that 
appeared again and again in the literature pertaining to Wunderlich pro¬ 
ducts* The name became a synonym for high-class work, and that 
reputation has endured* It pervades the whole of the Wunderlich or¬ 
ganisation, whose metal workers, trained as they are to the highest standard, 
could not produce inferior work even if they were asked to do so* 

STEEL AS A SUBSTITUTE FOR ZINC * 

It was during this period that a substitute was found for the more 
expensive metal—sine* The great firm of Lysaghts, in Bristol, England, 
supplied thin sheet steel of a highly malleable character at a much lower 
price than zinc* Steel thus began to be used for ceilings on a still larger 
scale on account of its lower cost, and every year several thousands of tons 
were stamped into ceiling material* 

COMPETITORS APPEAR * 

It was only to be expected that the great success of metal ceilings 
would bring into existence numerous imitators, keen to profit by the 
demand that had been created* But all had more or less brief careers, 
and the pages of Wunderlich history are replete with the names of rivals 
who have “ given up ” or been absorbed by the original concern. 


14 





WUNDERLICH TREATMENT TO PALACE THEATRE * 

In 1896 the Palace Theatre was built♦ The treatment of the audi¬ 
torium was of Wunderlich stamped metal, and manufactured in its entirety 
in the Redfern works* The decorations were of Moorish-Indian style, 
comprising groined arches, domes, columns, pendentives, gallery fronts, 
boxes, minarets, proscenium, etc* The designs were by the scenic artist 
Mr* Phil Goatcher, who also carried out the colouring and gilding* Un¬ 
fortunately, this jewel box of a theatre was too small to pay, so it was en¬ 
larged and entirely reconstructed a few years ago — an artistic loss to 
the City of Sydney* The same artist also designed and decorated the 
metal enrichments, in Moorish style, for Singer's Showrooms, Queen 
Victoria Market Buildings* Never having been touched for thirty years, 
they nevertheless look as if they had been applied yesterday* 

THE ADVENT OF ROOFING TILES . 

The brothers' roofing tile business also originated by a happy chance* 
In 1892 the first cargo of tiles from Marseilles was consigned to a Sydney 
firm, who was unable or unwilling to undertake the financing thereof* 
A deadlock ensued, and the Belgian Consul in Sydney (Mr* Alfred van 
Rompaey) received cabled instructions to intervene* Being a friend of 
the Wunderlichs, and knowing them to be in the building trade, he placed 
the sale of this cargo in their hands* Account sales and remittance followed 
in due course, which, being satisfactory to the shippers, opened up re¬ 
lations with the Tile Manufacturers in Marseilles, and led to regular 
shipments and an extensive turnover of the French product in Australia* 
Up to 1914, when vessels were no longer obtainable, no full cargoes were 
discharged at the Firm's Wharf, Neutral Bay, representing 75 million 
tiles, sufficient for the roofs of 40 thousand houses of average size* What 
the introduction of terra cotta roofing tiles meant to the appearance of 
Sydney is known to those who recollect the drab and grey aspect of Sydney 
when entering Port Jackson* Wunderlich's have literally “ painted the 
town red*" The suburbs have now assumed a rich red hue that har¬ 
monises with the dark green of the eucalyptus* To the Wunderlich brothers 
belongs the credit of this transformation* Indeed, this striking innovation 
showed Australians how to make their homes bright and colourful outside ; 
the Wunderlichs had already shown how to make them refined and artistic 
within* 

DR. WUNDERLICH ENTERS THE BUSINESS * 

In 1900 the third brother appears on the scene* Dr* Otto Wunderlich, 
having, in the course of travel, journeyed half way to Australia, thought 
he might as well come the rest of the distance and visit his brothers there* 
What he saw impressed him so much that he expressed a desire to join. 


15 



Up to the outbreak of War, sailing ships from Marseilles had landed 
at the Wunderlich Wharves about 75 millions of Tiles — sufficient 
for the roofs of forty thousand homes. 

His scientific turn of mind enabled him to visualise the vast possibilities 
the future might hold for the young firm. His offer was accepted, and 
he threw in his lot with the brothers. To return to England, sell his 
practice in London, and come out again to Sydney was a matter of a 
few months. His contribution of capital ensured him Directorship, and 
with enthusiasm he at once entered into questions of organisation and 
administration. His trained mind concentrated on one problem after 
another. He established an improved costing system ; he standardised 
manufacture ; introduced improved methods of selling, and deputed many 
responsibilities that had hitherto devolved on the principals. His efforts 
resulted in exact prime costing, greater economy in manufacture, a re¬ 
organised selling scheme and, above all, relief to the principals, without 
impairing the successful conduct of the business ; on the contrary, making 
it more thorough than it was before. The principles established by Dr. 


16 












Workshop additions in 1904 evidence the expansion that was 
taking place in the Wunderlich Industries. 


Wunderlich have been the basis on which all the subsequent expansion 
has been made possible. 

FEDERATION . 

1901 saw the States of Australia federated into the Australian Com¬ 
monwealth — an event that gave a great impetus to trade. 

CAPITAL INCREASED . 

In 1904 the Company's capital was increased to £25,000. In that 
year a branch was opened in Melbourne. Export trade to Java, India, 
etc., took an upward turn in consequence of a visit of Dr. Wunderlich 
to those parts. Now that the production of steel ceilings exceeded all 
bounds, attention was given to the question of a distinctive style and a 
greater range of the Company's designs. The work was entrusted to 
Mr. S. V. Rowe (now art instructor at East Sydney Technical College), 
who had just arrived in Australia, fresh from the South Kensington School. 
His art has been a potent factor in maintaining that supremacy of design 
for which the Wunderlich productions have acquired a name both in 
Australia and abroad. 

WUNDERLICH LIMITED FORMED . 

The next years witnessed intense rivalry between Rocke's and Wun¬ 
derlich's, and in 1908, to put an end to disastrous price-cutting, their 
interests were pooled, and an amalgamation effected. Wunderlich Limited 
was thus formed, with a nominal capital of £200,000, paid up to £144,500. 
Rocke's Directors made it a condition that the Wunderlich Brothers should 
consent to become Directors for life, and this was embodied in the articles 
of association. A local board for Melbourne, subject to control of the 


T 7 






full board, consisted of the Hon, W, L, Baillieu, the Hon, Theodore Fink, 
and the late Mr, W, Densham, 

Thus, after twenty years of spade work, the business became the 
public company and took the form as it is known to-day, 

EXPANSION OF ACTIVITIES , 

In that year the new block of administrative offices, erected at Redfern, 
was officially opened in the presence of a large gathering of architects 
and builders, and gentlemen representative of the commercial and political 
life of New South Wales and Victoria, Factories were opened in Wel¬ 
lington, N,Z,, and Perth, W,A, The Brisbane Branch was inaugurated 
in 1909 and Adelaide in 1910, Hobart and Launceston Branches soon 
followed, Embosteel Limited, a competitor in Sydney, was absorbed in 
1913, Mr, H, P, Wormald taking, for a time, a seat on the Wunderlich 
Board, In the same year the nominal capital was increased to £300,000, 
with £222,591 paid up, 

A new activity was launched when, in June, 1914, the Company 
acquired the shopfront and show case business conducted in Sydney by 
John Hughes Ltd, The move proving successful, departments along 
similar lines were soon established in the various Branches, where they 
now rank as important adjuncts, 

PROFIT-SHARING INAUGURATED . 

This year, a scheme of profit-sharing was inaugurated, whereby 
employees of marked ability or long service are awarded shares in the 
Company, the amounts being regulated by the success of the year's opera¬ 
tions, As will be seen from reference to a later chapter devoted to the 
subject, the scheme has operated with marked success, bringing tangible 
benefits to the participants and drawing closer their relations with the 
management, to the betterment of that spirit of harmony which makes 
for happiness and prosperity in any enterprise, 

COPING WITH WAR CONDITIONS , 

On the heels of these events came the war, causing momentous changes 
in the fortunes of the concern. The first thing that happened was the 
stoppage of steel supplies — the next, that tile shipments from France 
came to an end. The two main arteries of the business were severed. 
How to carry on and provide dividends to shareholders was a problem 
that confronted the Directors, No time was lost in building a tile factory 
on the Company's clay land at Rosehill. By 1916 the factory was in full 
swing, producing at the rate of three million tiles per annum. The es¬ 
tablishment of similar factories in the other States quickly followed. 
In the matter of ceilings, things were not so easy. It was the potency of 
the name that stood the Company in good stead in those trying times. 


18 



In the experimental shed, the first Wunderlich Tiles of 
Rosehill clay were manufactured. 

Clients permitted contracts to be executed in almost any materials—plaster, 
wood, cardboard, etc.— as long as Wunderlichs gave their imprimatur 
to the work. In this way the Redfern factory was partially transformed 
into a plasterers' shop during the latter period of the war and for some 
time after. In the hunt for ceiling materials, a subsidiary company was 
formed in 1915 to manufacture Asbestos Cement Sheets. The factory 
was erected at Cabarita, on the Parramatta River, and the product bore 
the name “ Durabestos.'' The Company worked up its asbestos fibre 
from its own mines in Beaconsfield, Tasmania, and Barraba, N.S.W. 
Wunderlich Ltd., having a preponderating interest in the Company, 
decided in 1918 to consolidate it with the major Company. 

These various measures to cope with war conditions enabled the 
Company to keep faith with its shareholders, even though the rate of 
dividends had to be reduced. The tabulation of figures from the firm's 
Balance Sheets, published in this book, shows how profits were affected 
during the war years, and how they recovered after the armistice. 

AFTER-WAR PROSPERITY . 

Following the return to peace conditions, the business rapidly re¬ 
gained its old activity. Extra capital being needed, the nominal amount 
was increased to half a million pounds, of which the sum of £380,000 
was issued. Orders for millions of terra cotta roofing tiles for War Service 
Homes kept the Tileries at full pressure, while the revived demand for 
steel ceilings brought back almost normal conditions at Redfern Works 
and similar plants in the Branches. 


19 












ARCHITECTURAL TERRA COTTA * 

In the midst of this, the Company, being established in the clay 
working industry, with an ample area of land available, and having a large 
technical staff, decided to enter upon the manufacture of Architectural 
Terra Cotta for the facing of buildings, and investigations were made as 
to the suitability of local materials* A laboratory was established for the 
study of local clays and glazes* Messrs* Ross & Rowe, Architects, about 
this time decided upon ceramic facing for the proposed new Government 
Savings Bank, Sydney, and learning that the Company proposed estab¬ 
lishing this industry, arrangements were made to undertake the work* 
When the protracted negotiations respecting Martin Place extension were 
finalised, and the concrete structure erected, the fixing of the terra cotta 
facing was commenced in 1926* This is now practically completed, and 
is recognised as a monumental work* What are probably the largest 
Ionic columns and capitals ever built are here carried out in this imperish¬ 
able ceramic material* 


WORKS AT ROSEHILL AND SUNSHINE * 

In 1923 the erection of a new works adjoining the Company's Tileries 
at Rosehill was at once proceeded with* The latest methods were in¬ 
vestigated, a leading American Ceramic Engineer and an expert Works 
Superintendent were engaged* During 1924 production commenced* 
Temple Court, in Melbourne, was the first large work completed* A 



Huge Ionic Columns and Capitals are a 
notable feature of the Wunderlich ceramic 
treatment to the facade of the new Government 
Savings Bank, Martin Place, Sydney. The 
accompanying illustration of the model of one 
of the Capitals furnishes an idea of their size 
—probably they are the largest ever made. 


20 




Architectural Terra Cotta, the latest Wunderlich manufacture, finds widespread 
employment as a facing for city buildings. In the work illustrated, the 
material is anchored to the concrete beam at each floor level, and bonded in 
with the brickwork between floor levels. 

period of intense activity set in. Extensions were made during 1925 and 
again in 1926, until to-day upwards of 100 men are employed in this 
particular factory alone, and many works have been completed to the 
satisfaction of our clients. During 1926 a second works was erected at 
Sunshine, Victoria, to supply the local market; this is now producing. 
The quality of the new product made an immediate appeal to Architects, 
many of whom are adopting it for important buildings in the Capital 
Cities, thus settling any doubt as to the success of the enterprise. 

ISSUED CAPITAL £500,000. 

Towards the end of 1926, a further addition was made to the paid-up 
capital of the Company, by the issue of 120,000 shares at a premium of 
7s. 6d. per share. Within the next few months, when this issue is final¬ 
ised, the total paid up capital will stand at £500,000. 

THE COMPANY TO-DAY. 

After forty years of manufacturing and trading, the Company now 
possesses Offices and Works, with highly trained staffs, in each State of 
the Commonwealth, besides sub-branches at Launceston (Tasmania) and 


21 























Newcastle (N*S*W*)* The permanent staff numbers about 1,100, most 
of them long service men, who have grown up with the concern and as¬ 
similated its methods, aims and ideals* The policy of the Company has 
always been to remunerate its employees without any hard and fast re¬ 
striction to the lowest ruling rates ; and never to set up the mediocre or 
mere 44 average ” man as the standard in any class or group of workers* 
Services are remunerated in proportion to the employee's energy, efficiency 
and responsibility incurred* 

Throughout its history, the business holds the remarkable record of 
never having experienced serious industrial trouble* This solidarity 
between employers and employees is no mere convention* In their factories 
and offices, Wunderlichs have made every effort to create a 44 home at¬ 
mosphere*" An inspection of the Head Office at Redfern reveals comforts 
for the clerical staff probably unexcelled in Australia* Visitors to the 
factories at Redfern, Rosehill and Cabarita, as well as similar plants in 
other States, are impressed by the tidiness and order prevailing ; by the 
sanitary conveniences, the dining rooms, the flower gardens and lawns, 
the sports reserve and grandstand ; tangible evidence that Wunderlichs 
are in the vanguard of concerns who have at heart the welfare of their 
workers* 

CONCLUSION * 

Forty years of industry have demonstrated the value of real co¬ 
operative effort between employer and employee* For that reason, the 
Company was able to weather the dislocation and losses caused by the 
war, and to continue paying dividends though supplies of its raw materials 
were cut off* It explains why, during those fateful years, the value of 
its shares on the Stock Exchange fluctuated only in a small degree, and 
now stands amongst the highest quoted of industrial concerns* 



23 






































































































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THE CEILING OF METAL 


ALTHOUGH the use of metal for ceiling purposes is probably 
as old as civilisation, most of the earliest examples recorded 
relate to the more precious metals, such as brass and bronze, 
or even gold* The Greeks used metal in their temples, and 
the Romans employed it for their monumental edifices* 
Pliny refers to the ** great gilt bronze plates on ceilings within the city*” 
The elaborate interior and exterior metal decorations of the Pantheon in 
Rome were filched by the later Emperors* But all this work was probably 
cast, not stamped* 



THE RAW MATERIAL * 

The first Wunderlich ceiling manufactured in Australia was stamped 
in Zinc, a highly malleable metal, responsive to the most exacting require¬ 
ments of decorative design* Later on, steel ceilings, because of their 
lower cost, began to supplant zinc for ordinary work, the sheets used 
being of a specially malleable quality, obtained from John Lysaght, Bristol* 
To-day the material utilised for Wunderlich Steel Ceilings is rolled by 
this firm at Newcastle, N*S*W* 


MANUFACTURING PROCESSES * 

On arrival at the Works, the steel sheets are given a thick film of oil 
paint as a safeguard against atmospheric influence* The ceiling design 
is imparted by placing the steel sheet between a cast metal die and a 
matrix, the latter being attached to a weighty drop-hammer, which descends 
with several well-regulated blows until the pattern becomes clearly defined* 
In the preparation of the die, considerable skill and knowledge are re¬ 
quired, necessitating the employment of highly talented artists and crafts¬ 
men* The artist's design is firstly modelled in clay, and then cast in 
plaster* The latter passes to the foundry and is cast in zinc* This is 
termed the “ die*” Thousands of plaster castings are stored at Redfern 
Works, carefully catalogued so as to be readily available for die-moulding 
as the need for the design arises* 

From the foundry, the zinc die is taken to the stamping department, 
where the operator, placing it on the bed of the stamping machine, casts 
from it a type-metal matrix, which he secures to the drop-hammer* Prep¬ 
arations are then complete for the embossing of the design on the steel 
sheets* 


26 









In the case of popular patterns, of which thousands of sheets are 
stamped at frequent intervals, iron dies are prepared, thus obviating the 
constant casting of zinc dies. 

After being embossed, the steel ceiling material is trimmed to size 
by powerful guillotines, inspected, checked and received into the ware¬ 
house. Certain of the stampings, such as centreflowers and mitre leaves, 
are taken to the pressing department, where they are perforated on toggle 
presses or trimmed by band saws or circular cutters. 

THE INDUSTRY TO-DAY. 

The parent works for the manufacture of steel ceilings are situated 
at Baptist Street, Redfern, Sydney, where three acres of floor space are 
given up to the industry. Offshoots are in operation in the other States. 
Up till the outbreak of the Great War, approximately 30,000 tons of steel 
sheets had been converted into ceiling material — sufficient to pave a 
tract, two feet wide, from Sydney to London. During the war period, 
the industry experienced a set-back, owing to shortage of supplies of 
raw material, but normal conditions have brought a renewed demand for 
Wunderlich Ceilings, to cope with which the Works were enlarged recently. 
Apart from steel, there are many tons of sheet zinc, copper and galvanised 
iron used annually for stamping into ceiling material for various special 
purposes. 

COMPLETED WORK. 

As the pages of this book demonstrate, Wunderlich Art Metal Ceilings 
have been installed in buildings of all types. They are also in general use 
throughout Australia for railway carriages, effectively withstanding the 
extreme conditions which tend to impair the stability of any applied sur¬ 
face fabric. 

SOME WORKS IN PROGRESS. 

In Sydney, the ceilings of the Banking Chamber of the palatial new 
premises for the Government Savings Bank of New South Wales, Martin 
Place, are now being executed in embossed zinc of rich classic design, 
and the cornices and girder soffits of all remaining ceilings throughout 
the building are of steel. Two other important structures, the emporiums 
of David Jones Ltd. and Farmer & Co. Ltd., are to have extensive canti¬ 
lever awnings on three street frontages, with ceilings of Wunderlich 
hammered bronze, to special design. Another work in progress is the 
Wunderlich ceiling treatment to the Palais Theatre, St. Kilda, Melbourne, 
comprising cornices, mouldings, friezes and embellishments in plain and 
enriched stamped zinc, to special design. 


27 



The road into the Redfern Works leads past lawns and garden plots. 



All available space bordering the paths and roadways is converted 
into grass plots. 


28 








































In the Modellers' Studio, designs are modelled in clay, and plaster dies are prepared. 

29 



































In the foundry, with the plaster models as patterns, zinc dies are cast. 


30 

























Steel Sheets for stamping purposes are handled by electric hoists and travellers* 



A protective film of oil paint is applied to each side of the steel sheet. 

3i 
























In the Stamping Department, the zinc die that has been cast in the foundry 
is placed on the stamper bed, and a metal matrix is cast from it, then secured 
to the drop hammer. 


32 















Regulated blows of the drop-hammer impress the design in the 
steel sheet* 



























Trimming of the stamped material takes place on guillotines or metal cutting 

bandsaws. 



Toggle presses are employed for various operations, such as blanking, 
forming and folding. 


34 























Accurate trimming by guillotines is essential to ensure that the stamped 
material is true to size and, consequently, easy to fix. 


In the warehouse, finished products are examined and faulty materials rejected. 

35 






















Material for rail or steamer is packed in close boarded cases* 



This engineering shop is fully equipped, not only for repair work, but also 
to turn out some of the new machinery required in the Wunderlich industries* 

36 


















































Stamped Zinc Centreflower. 


Stamped Steel Panel. 



A full sheet of Steel Diaper (actual size, 6ft. by 2 ft.) 



Moulding, embossed in Steel. 



Cornice of Embossed Steel. 

TYPICAL EMBOSSED METAL CEILING UNITS. 


37 














































maae, 






A COMPLETE CEILING OF EMBOSSED STEEL. 

Wunderlich Art Metal Ceilings are produced in various stock units, comprising 
diaper sheetings, panellings, borders, mouldings, cornices, beam soffits, centre- 
flowers, etc. Being standardised in size and method of jointing, the various 
patterns can be assembled into an unlimited number of combinations, pro¬ 
ducing complete ceilings of ever-varying character. The above is an illus¬ 
tration of one of the effects attainable with stock patterns. 


38 













































































































































Wunderlich Ceiling in Parliament House, Sydney. 
39 
























































The Town Hall at Wellington, N.Z., has ceilings of Wunderlich Art Metal. 



Wunderlich Ceiling in the Board Room of the Queensland National Bank. 

40 















































































Richly coffered zinc ceiling in the R.C. Cathedral, Wellington, N.Z. 


Another coffered ceiling, installed in the Timaru Cathedral, N*Z. 

41 








































































Zinc Ceilings of classic richness are installed throughout the Basilica, 
Dunedin, N.Z. 



Rare quality of design characterises this ceiling treatment to the R.C. Cathedral, 
Christchurch, N.Z. 


42 












































Wunderlich Ceilings are installed in Banking Premises in every city of the Commonwealth. 



















































































Wunderlich Art Metal is an effective medium for imparting a decorative 
finish to the underside of the modern cantilever awning. 



A typical instance of a Wunderlich Ceiling Treatment to a city shop, 

44 
















































Portion of the Wunderlich Ceiling Treatment to the King's Theatre, Adelaide, 



A highly decorative treatment, with Wunderlich embossed metal, to the 
proscenium and around boxes of a modern theatre. 

45 





































































Metal enrichment to balcony fronts of (left) Lyceum Pictures, Sydney, 
and (right) King's Pictures, Brisbane. 


Heavily embossed bronze ceiling to awning of Lennon's Hotel, Brisbane. 

46 









































Above : Metropoli¬ 
tan Fire Station, 
Murray Street, 
Perth. 

Below : A.M.P. 

Building; Goode 
Durrant; Viking 
House. 



Above : Public 

Library, Perth. 
Centre : Boans 
Ltd. 

Below : D. & W. 
Murray Ltd. 



Seven Important Buildings in Perth, W.A., Treated Throughout with 
Wunderlich Art Metal Ceilings. 


47 

























































Wunderlich Ceiling Panels to Railway Parlour Car, Observation Room. 



Parlor Car, Queensland Government Railways, showing Wunderlich Ceilings, 

48 















During the past 25 years, the N.S.W* Railway Department has employed 
enriched zinc panels in the treatment of walls and ceilings of carriages built 
for long-distance traffic* These panels have been designed by Wunderlich 
artists, and modelled to suit the various areas treated* The above picture of 
a First-class Drawing Room Compartment, illustrates the 44 Wheat ” design, 
symbolic of the valuable primary product of the great fertile areas of the State* 
Various Railway Departments throughout the Commonwealth have adapted 
Wunderlich embossed metal panels to the same purpose* 


49 
















Simple, as well as highly ornate designs are available in Wunderlich Art Metal 

5 ° 




























ARCHITECTURAL 
METAL WORK 


51 








































ARCHITECTURAL METALWORK 


all the mediums that have been employed by the architect 
to give expression to his genius in decorative design, nothing 
has excelled metal in the versatility of its adaptation to 
various purposes, or the richness of the results obtained* 
History testifies that, amongst the Assyrians and Egyptians, 
^e favoured metal* The great gates from Balawat, about 
2,800 years old — now in the British Museum — are a magnificent tribute 
to the skill of the ancient workers in hammered bronze* Later on, the 
Greeks used bronze freely, a notable architectural example being the 
covering of the entire interior of the treasury of Atreus, at Mycenae, with 
a lining of bronze plates* In the Roman period, the metal was employed 
as a roofing material for the Pantheon portico, and in mediaeval days 
this practice was widely adopted, as in the case of the roof of St* Mark's, 
Venice* The middle ages are marked by the liberal use of bronze, for 
doors of sumptuous splendour and supreme quality of design* 

MODERN ARCHITECTURAL METALWORK * 

In modern times, with various metals at hand, the architectural uses 
for decorative metalwork have multiplied enormously* What was formerly 
prohibitive on account of the relatively high cost of bronze is now attain¬ 
able in an alternative material, such as zinc or galvanised iron* Cer¬ 
tainly, pride of place still belongs to bronze, which is unrivalled for beauty, 
durability and delicacy of surface* But for roofing and exterior enrichment 
of extreme permanence and pronounced decorative value, zinc is an 
economical medium that now receives widespread recognition* 

MANUFACTURING PROCESSES * 

The basis of all achievement in hammered metal is the malleability 
and ductility of the material employed* Sheet metals can be made to 
assume almost any shape under the hammer, or by pressure, provided 
the property of malleability is maintained by timely annealing* In the 
Wunderlich plants devoted to the production of architectural metalwork, 
there is installed up-to-date machinery for the stamping, pressing and 
bending of sheet metals, attended by expert operators who are familiar 
with the virtues and limitations of each metal* Modelled ornament is 
usually reproduced by placing the sheet metal between a die and matrix, 



52 






and subjecting it to controlled blows from a drop hammer, as previously 
related in the description of metal ceiling manufacture* This process 
ensures crisp and sharp rendition of the modelled detail* If the work 
in hand involves square or moulded unornamented members, there are 
powerful presses that perform the operations with mechanical precision, 
and guillotines that trim with the utmost degree of accuracy* 

ASSEMBLING AND FINISHING * 

After the embossing or pressing is complete, the various parts are 
assembled by the sheet-metal worker* His occupation involves a knowledge 
of such processes as soldering, brazing, rivetting, filing, seaming, annealing 
and metal-beating, as well as a capacity to interpret drawings and develop 
patterns* When he has assembled the work, it is taken to the polishing 
department, should the specification call for other than the natural metal 
finish, and is polished or oxidised as desired* Bronze, brass, copper and 
gilding metal lend themselves to such treatments, but zinc is probably 
most attractive in its natural grey colour, when exposed to the weather ; 
or painted an appropriate shade, when used as an interior decorative 
material* 

THE INDUSTRY TO-DAY * 

The basis of the Wunderlich business in architectural metalwork was 
laid forty years ago, when Ernest Wunderlich obtained the first order 
for zinc roofing* Within a few years, plant was installed on the present 
site at Baptist Street, Redfern, where an entire block of buildings is now 
given up to metal working, and its related industry, the manufacture of 
metal ceilings* Separate plants, with the necessary trained staffs for 
handling work of any probable dimensions, are in existence in each Capital 
city of the Commonwealth* 

RANGE OF TREATMENTS * 

As the illustrations on succeeding pages of this book demonstrate, 
there is practically no limit to the range of metalwork which architecture 
involves* It includes enrichments and treatments to roofs, facades and 
interiors of buildings, as well as the higher achievements in bronze, such 
as nameplates, tablets and statuary groups which, by their refined grace¬ 
fulness and dignity of design, mark the supreme expression of the archi¬ 
tect's genius* Apart from metalwork of a purely architectural character, 
there are numerous metal products manufactured by the Wunderlich 
plants, including copper, brass and nickel silver tip-up wash basins, inter¬ 
locking galvanised iron roofing, steel siding and ribbed flooring for the 
Railway Departments in the various States, and pressings and stampings 
for other manufacturers* 


53 



Sharp and crisp pressings are produced on this powerful machine, 



The metalworker completes the assembling of stamped and pressed metal parts. 


54 























Metal Polishers give the final finish to the products of the metalworker* 



Architectural Metalwork of every conceivable type is handled in the 
Wunderlich Finishing Departments* 


55 





































The metal to be spun, usually copper, brass, nickel-silver or zinc, is firstly 
cut to the form of a flat disc, then placed in a lathe, where it is held firmly 
against a wooden or metal pattern of the same form as the metal is intended to 
assume. As the lathe revolves, the metal is bent into concentric curves by means 
of gentle and continuous pressure, applied with a blunt-ended metal tool held 
against the disc, until finally it is spun into the shape of the pattern. Very 
intricate shapes, such as those of vases or terminals, can be produced in this way. 


Metal Spinning is an art that has been largely superseded by the mechanical 
processes of stamping and pressing, but it is still a useful accessory in the 
shaping of various sheet metal materials. 


56 

























Ornamental Copper treatment to domes and tower of the Flinders Street 
Railway Station, Melbourne. 


Zinc Cornice, Terminals, Hip-rolls, and Griffins (over 7 feet high) to the 
Records Office, Melbourne. 


























































Centre : St. James' 
Church, Sydney. 

Below : The Rialto 
Melbourne. 



Above : The Arts 
School, 
Melbourne 
University. 

Below : The 
Horsfall Chapel, 
Melbourne 
University. 



Typical Wunderlich Treatments in Copper, Muntz-Metal or Zinc, to 
Spires and Fleches. 

58 


























































Sheathing of interlocking Copper Tiles, to dome of Pear's Building, 
Prahran, Victoria. 


Extensive treatment, with diminishing interlocking Copper Tiles, to the domes 
of the Synagogue, St. Kilda, Victoria. 



59 






























































Grace Bros., Sydney (Zinc Griffins). 


The Old Stock Exchange, 
Melbourne. 



Fisher Library, Sydney University. Bandstand, Edinburgh Gardens, Fitzroy. 


Copper and Zinc Roofing and Enrichments to Domes, Turrets and Fleches. 


60 




























































Interlocking Galvanised Steel Roofing and Muntz-Metal Vent Cowls to 
N.S.W. Railway Carriages. 



Wunderlich Interlocking Roofing, also Steel Sheathing below windows, to 
N.S.W. Electric Railway Carriages. 

61 































Public Trust Office, Napier, New Zealand. The panels under windows, also 
entrance light brackets, nameplates and coat of arms, are of Wunderlich 
hammered and built bronze. 



The Temperance and General Mutual Life Assurance Society's Offices, 
Elizabeth Street, Sydney, showing the copper treatment to oriel windows, 
parapet frieze, domes, and awnings. 

62 


















































The N.Z. Insurance Co.'s Offices, Auckland, enriched with Wunderlich 
ornamental hammered bronze panels, under windows. The column casing, 
capitals and metalwork around entrance are also of bronze. 


63 

















Rofe Chambers, O'Connell Street, Sydney; illustrating the Wunderlich 
bronze panels under windows of the upper and ground floors. Modern 
construction finds a prolific use for bronze in work of this character. 


64 

































































































































































ROFE CHAMBERS 




m a EH''sf w « :T ur u Mtk f Hli M 


"Si 1 vWWWmWTWWM TSTOTtt 

-• ■’U .- 


Bronze-encased entrance doors to Rofe Chambers, Sydney. Although the use of bronze 
for purposes such as this dates back 3,000 years or more, modern architecture has dis¬ 
covered no substitute rivalling, in dignity and permanence, this time-honoured and 
ornamentally responsive metal. 


65 








































































The bronze frames and spandrils of windows between piers are Wunderlich 

productions. 



Parcels Post Office, Melbourne, carrying a Wunderlich bronze treatment to panels and 
frames of windows, between columns. 


66 



















































































































Three pairs of entrance doors of the Commonwealth Bank (Head Office), Sydney, are 
encased with Wunderlich wrought bronze. The treatment is carried into the feature 

above the doors. 


67 













































































The Wunderlich treatment to the entrance lounge of the Hotel Australia, Sydney, 
is an impressive tribute to the merits of bronze. The work comprises hammered and 
wrought bronze cornice and pilasters to the lounge, as well as moulded bronze 
ceiling over the entrance. In addition, the enriched cornice and girder soffits of 
the lounge ceiling are of Wunderlich embossed zinc. The work was carried out for 
Howie Moffat & Co. Ltd., Contractors, to the designs of Robertson and Marks, 

Architects. 


68 





















































Another view of the bronze treatment to cornice and pilasters of the entrance 
lounge, Hotel Australia, Sydney. The grille of the Booking Office is also 

of bronze. 


69 



























































This sepulchral effigy, and the Fallen Soldier's Memorial statuary group, are 
fine examples of hammered and built bronze, carried out by the Wunderlich 
Branch, at Perth, W.A. 


7 ° 





































This statuary group, which surmounts the Perth Office of the Australian 
Mutual Provident Society, is a striking example of the skill of the metal¬ 
worker, In the carrying out of such work, the figures are firstly modelled in 
plastic clay, and reproduced in plaster. From the latter, plaster dies are made, 
and then cast in zinc, so that a stamping in sheet bronze can be prepared for 
each part. Finally, the stamped parts — in this case numbering hundreds — 
are carefully rivetted and brazed together, a task that occupies many weeks. 
The group illustrated above was produced, in its entirety, at the Wunderlich 

Works in Perth. 


7i 















y ■ ig/ilNiu* ^•’n^ii’lv'ATli 1 
w Kni.cai.^.a !?.&&. t 


MAGYAR LANE 


Size : ift. 8ins. by 2ft. iojins. 



\ m&S nv?s. 
i rw rttHb h& 
•taa anna© nrrm 

TO THE GLORY OF COD 
AND IN MEMORY OF 
THE 113 GALLANT 
" JEWISH SOLDIERS 
FROM N.S W. 
WHO FELL IN THE 
GREAT WAR 
1914-1919 

•• vnp wif-V 

OCTOBER 1922 
_ TISHW5653 


Size : 2ft. by 5ft. 


Cast, wrought and engraved metals are shown here in happy combination. 
To the left is a cast, engraved and built bronze tablet, above which is an 
engraved bronze plate with hammered bronze laurel-wreath surround. To the 
right is an oxidised brass tablet, with cast brass surround, and applied, 
hand-wrought lettering of nickel-silver. 


72 











































































Size : Approx. 8ft. by ioft. 

This memorial tablet, of cast bronze and polished marble, erected by the 
people of Boulder City, Western Australia, in honour of citizens who served 
in the Great War, is an outstanding Australian example of memorial design 
and craftsmanship. A brass tablet, bearing the names of the soldier-citizens, 
was finally inserted in the central bronze frame. 


73 









































Size : gft. 6ins. by 6ft. 

A tablet of polished blackwood, with engraved nameplates framed with 
bronze mouldings. 



Size : ioft. 6ins. by 6ft. 5ms. 

This tablet is of hammered and built bronze, with nameplates of engraved 

brass, oxidised. 


74 





































































































































» tfMwmrn 

is ..„ 


Names of those who served with the new Zealand expeditionary forces 

IN THE CREAT EUROPEAN WAR • 

itOUNWLiOR^HlSLOP.THDMAS.C.A. 

TOWN XITRKSTJEPU JIT^SDUCITORS JEPI CITY TREASURERS DEPX CITY -RESERVES OEPI 


F.1RE^Tnj3WJE«S 


IAMWAYfi»«jtCTRli;a.1T;HT<NC .OEPATTTHENT 


Size : 4ft. 71'ns. by 7ft. 3iins. 

An example of the combination of cast bronze surround, hand-wrought 
lettering and engraved name tablets, with background of heavy sheet bronze, 
and mounting of polished timber. 

75 












































At left : Memorial Plaque. At right : Emblematic Plaque ; modelled to 
architects' designs, and finally cast in bronze ; finished oxidised. 



Business nameplate of hammered and built bronze, with cast bronze surround. 



Nameplate of plain design, with lettering and surround of cast bronze. 

76 











































The examples illustrated above are representative of the wide range of light 
fittings, to architects' special designs, that have been manufactured at the 
Wunderlich metal-working plants. On the left is shown a bracket, approxi¬ 
mately 8ft. 6in. high, built up of hammered and wrought bronze, secured to 
an iron core. Another example of a Wunderlich light bracket is pictured on 
page 62, gracing the entrance to the Public Trust Office, Napier. The light 
bowls shown above were made for city buildings, where the quantity needed 
justified the extra expense which special designs involve. 


77 


























Altar Gates and other Ecclesiastical Fittings are amongst the finest of the 
products of the Wunderlich Metal-working Craftsmen. 



The Altar Gates illustrated were built up, to special design, from metal tubing, 
castings, and stamped and pressed metal ornament. 


78 













































Tip-up Wash Basin, of polished nickel-silver, as supplied to the 
Railway Departments of the various Australian States. 



Wash Basin, of stamped and built copper, silver-plated inside, 
with electro-bronze exterior. The wash bowl and container are 
notable examples of deep embossing by drop hammers. Many 
hundreds of these basins have been manufactured to the order of 
the Railway Department of New South Wales. 


79 












Menzies' Hotel, Melbourne, showing the Wunderlich ceiling and fascia to awning* 






















































8i 






























































THE METAL-FRAMED 
SHOPFRONT 



HOPFRONT fitting, with its attendant manufacturing pro¬ 
cesses, is an industry that possesses no vast background of 
historic precedent, since the display window only originated 
in the 12th century, when glass came into general use in 
England* Its development to the present advanced stage 
of efficiency has been stimulated by two factors — firstly, the restricted 
width of shop-frontages, due to soaring city land values ; and secondly, 
the greatly multiplied requirements of merchandise display — which have 
created the need for carefully planned show-windows, offering a maximum 
of unobstructed display area* The expert shopfront fitter, in evolving a 
solution to the problem, has been favoured by the advent of the rolled 
steel joist, which usually relieves the windows of any heavy structural 
responsibility, and by the production of plate glass in expansive sizes, 
involving only a minimum of glazing-bar support* 


DRAWN METAL MOULDINGS * 

In the up-to-date treatment, the essential unit is the drawn metal 
moulding, of which numerous stock profiles, suitable for the sills, tran- 
somes, mullions, stiles, etc*, of show windows and cases, are available for 
incorporation in either the simple or the complicated shopfront design. 
They are obtainable in brass, copper, nickel silver and gilding metal, with 
either polished or oxidised finish* Generally, the mouldings are of diminu¬ 
tive profile, sufficiently rigid to hold the glass in a firm grip, but quite a 
contrast to the old-fashioned heavy wooden sections which obstructed 
a clear view of the window display* 


PROCESS OF MANUFACTURE * 

The process of manufacture is interesting, and simple to follow* A 
wooden “ core ” of precise section is u milled,” and on to this a strip of 
metal, of a width necessary to provide the right amount of cover, is clinched 
by “ drawing ” through a steel die. In this operation, the metal assumes 
the profile of the wooden moulding, and is held tightly to it by the pressing 
of the edges into the timber. Finally, the moulding is polished on power 
driven buffs* 


82 







SHOPFRONT FITTING . 

The assembling of the drawn mouldings into “ frames/' which con¬ 
stitute the setting for the glass window of the shopfront, is attended to 
by a staff of specialists, termed Shopfront Fitters, who are versed in the 
fabrication and working of both metal and wood. Up-to-date machinery 
for various operations in joinery, such as planing, morticing and tenoning, 
which enter largely into the daily work of the craftsmen, is installed in 
the Shopfront Department. 

THE INDUSTRY TO-DAY . 

The launching of this industry came about in July, 1914, with the 
purchase of the business of John Hughes Ltd., of Redfern, N.S.W. It 
has since extended to the various Wunderlich Branches, each of which 
possesses a complete plant for the * 4 drawing ” of mouldings and the 
mechanical operations relating to joinery, with the necessary staff for the 
fitting and installation of shopfront treatments. An adjunct to this work 
is the manufacture of showcases, shelving, fitments, etc., for shops and 
stores. 

SOME COMPLETED TREATMENTS. 

The most important contract completed to date is the re-modelled 
treatment to the entire display frontage of Anthony Hordern & Sons 
Ltd., Sydney. A series of show windows, alternated with showcases and 
an occasional entrance or cartway, forms a continuous shopfront for a 
distance of 745 lineal feet in Pitt, Goulburn and George Streets. An 
additional display space of 102 lineal feet has been gained by showcase 
installations in the entrances. 

Features of the treatment are the wrought bronze column clusters 
at the doorways, and the convex glass showcases with semi-hemispherical 
tops, bearing bronze trade-mark replicas (an oak tree) on a background 
of blue enamel. 

Other extensive works are the shopfront installations to Queen Vic¬ 
toria Markets, Sydney ; the Economic Stores and Bon Marche Emporium, 
Perth ; and the premises of the Temperance and General Mutual Life 
Assurance Society Ltd., Brisbane. 


83 




Milling Wooden Cores. 


Metal Polishing. 



































The Shopfront Department is equipped with up-to-date machinery, for 
various operations in joinery. 



Drawn Metal Mouldings are here assembled into Frames, which constitute 
the setting for the plate glass in the modern shop-front. 


85 





































Wunderlich Shop-fronts and awning ceilings to Queen Victoria Markets, 
Sydney* The top view shows the Druitt Street corner, while the lower 
illustrations feature the George Street elevation. 

86 

































































































































Hammered Metal treatment to entrance and pier of Beard Watson Ltd/s premises, 

George Street, Sydney. 



In addition to the entrance treatment, in bronze, the shell-pattern frieze and cornice 
above shopfront, are of stamped and built zinc. 

87 




















































































88 


The Wunderlich Shop-front Treatment to the Emporium of Anthony Hordern & Sons. Ltd. In the top view are shown 
the Goulburn and Pitt Street elevations ; and below, the George and Goulburn Street, frontages. 

































< 


S n 

•3 § 

*-< v-< 
0X1 

o, 

S •£ 

w '5 

a) . 

X3 yi 
-*- 1 w 
_ yj 
O <ts 


£ O. 


C x 
2 > 
ft8 

O 


M'S 

s £ 

o o 

xJ ^ 

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*to Sh 


<£ 


89 




















































MHM 



Shopfronts to Padbury Buildings, Forest Place, Perth. 



A complete shopfront installation to the Economic Stores, Perth* 



Bon Marche Stores, Perth, showing the Wunderlich Shopfront Treatment, 


90 


must® 






























































T. & G. Mutual Assurance Co.'s Building, Brisbane, showing bronze 
treatment to shopfront and around piers. 























































A typical glass counter showcase, 
with polished wood base. 



9 : 


Another showcase, introducing 
hinged doors and enriched bronze 
base, set on cabriole legs* 






























93 








































94 


The Wunderlich Durabestos Works at Cabarita, on the Parramatta River, near Sydney. 









DURABESTOS (ASBESTOS-CEMENT) 
BUILDING SHEETS 


URABESTOS, a modern Wunderlich product, is composed 
of two fire and water resisting materials, asbestos-fibre and 
Portland cement, both of which have been known, from 
the earliest times, as amongst the most refractory of sub¬ 
stances. Asbestos, or mineral flax, as it is often called, 
3 peculiarity of crystallising in fibres instead of in ordinary 
crystals, as is usual with mineral substances, has remained exposed to 
the elements for countless centuries, without deterioration. Its incom¬ 
bustible qualities were recognised by the Egyptians and, later, the Venetians, 
who spun it into fireproof cloth. But comparatively little use was made 
of the material until modern invention showed how to turn to decided 
advantage its valuable and exclusive properties. 

INDUSTRY ESTABLISHED IN 1917. 

The scientific combination of asbestos-fibre and Portland cement, 
to produce a fireproof and indestructible building sheeting, was perfected 
during the present century. Nothing was done towards establishing a 
manufacturing plant in this country until after the outbreak of the world 
war, when it was recognised that, with the asbestos deposits and cement 
at hand locally, conditions were favourable for embarking on the new 
industry. A factory site was chosen at Cabarita, on the Parramatta River, 
the latest machinery was installed, and by 1917 the new works were pro¬ 
ducing a material which at once proved acceptable to architects and 
builders. 

MANUFACTURING PROCESSES . 

In the process of manufacture, the asbestos-fibre and cement are 
placed in huge vats and there mixed until a proper consistency is reached, 
when a valve is mechanically released and the mixture falls into another 
vat — the agitator. This keeps the compound on the move until eventually 
it passes out on to a wide and endless belt, along which it travels slowly, 
the while all surplus water is extracted by a vacuum process. Coming 
to a steel cylinder, the semi-plastic mixture is picked up off the belt and 
revolves around the drum in layer after layer, until a quantity is homo- 



95 







geneously collected, sufficient to form a sheet of pre-determined size and 
thickness. At this stage, the ring of a bell announces, with mechanical 
accuracy, that the correct amount has been accumulated on the drum. 
An operator, with a pointed instrument, at once makes a quick cut across 
the accumulated material, which is then unwound from the drum. 

AN EXCLUSIVE PROCESS . 

Being now of a consistency somewhat resembling rubber, permitting 
of handling with safety, it is spread out flat on a steel plate, which is placed 
on a truck. This operation is repeated, one plate after another, with its 
contents, being piled on the truck, until a sufficient quantity is assembled, 
when the stack is wheeled under an immense hydraulic press. In this 
press, the asbestos-cement is subjected to hydraulic compression, an 
exclusive Wunderlich process, which produces that extreme density and 
smoothness of surface particularly noticeable in the finished Durabestos 
product. After this treatment, the sheets are trimmed to correct sizes, 
then stacked to mature, under careful control, over a period of several 
weeks. 

PRODUCTION TO-DAY . 

The works site at Cabarita has an area of about five acres, with river 
frontage and wharf, providing easy access for vessels carrying supplies of 
raw material or consignments of the manufactured sheets. As the machinery 
employed is extensive, and of an exclusive character, the capital outlay 
in the industry is particularly heavy. Every year, thousands of tons of 
asbestos-fibre and Portland cement are converted into Durabestos Sheets, 
the output of which attains a total of many millions of square feet per 
annum. Towards the end of 1926, an offshoot was established at Sun¬ 
shine, near Melbourne, to cater for the requirements of the Southern 
States, and manufacturing has commenced there. 

THE STANDARD PRODUCT . 

The standard product is a sheet of rock-like nature, in colour and 
appearance resembling set cement. It is available in two nominal thick¬ 
nesses, viz., 5~32nds of an inch (suitable for the lining of interior walls 
and ceilings), and 3~i6ths of an inch (for exterior walls and partitions). 
Sheets of greater thicknesses are made to order, for special purposes. 
Numerous stock sizes are on hand, ranging from 3 feet to 10 feet long, 
by widths of 3 feet and 4 feet. Despite its great rigidity, the material 
is readily pierced by a blunt pointed nail, and can be sawn much in the 
same manner as timber, or severed like glass after an incision has been 
made with a blunt chisel drawn along a straight edge. 


96 



A Peep at the Entrance to the Office and Works at Cabarita, showing the Lawns and 

Flower Beds. 



A Concrete Road, bordered by Garden Plots, leads into the Durabestos Works. 


97 





















































Asbestos Fibre and Portland Cement are carried by Electric Hoists, to the Upper Floors. 



From this Floor, the Fibre and Cement are fed through a Chute into a Mixing Vat below. 

98 



























Falling into this Vat, the materials are mixed to the right consistency. 



A wide and endless belt carries the mixture to a steel cylinder, or “ drum.” 

99 

































When sufficient of the mixture has collected on the drum, it is unwound and placed 

on a steel plate. 



A truck of steel plates, with their contents, is wheeled under the press, and submitted 

to hydraulic compression. 


ICO 




































Guillotines then trim the compressed sheets, to standard sizes. 



The trimmed sheets remain in stacks for several weeks, to thoroughly mature. 


IOI 









An Electric Traveller simplifies the loading of sheets. 



Crates for delivery by steamer are loaded on to trucks and carried along a steel track 
from the Works to the Jetty. 


102 




































■■■■m( 


nirwr fT '~iTr i fT' ir ^ ^wi r pwn i iw f ri^iwiw | ' ' iiiii> i iww | iiwi i i ' i<w iiii ii ii M i ifi iMWiwii»iwHgiW!lw , iiJii 

This cottage home has exterior walls of Durabestos. 



Another suburban home, lined with Durabestos. 



A typical example of the use of Durabestos Sheets — a building in Papua. 


103 















































Mediaeval half-timber work here finds its modern prototype, in a treatment achieved 
with Durabestos and wooden fillets. 



A typical ceiling of Durabestos, panelled with wooden fillets. 

104 























































Durabestos Sheets are here used for Walls and Ceilings* 



Millions of square feet of Durabestos have been used to line Interiors, 

105 































































Partitions, as well as ceilings, are here panelled with Durabestos. 


City building construction finds a ready use for Durabestos. 
106 







































TERRA COTTA 
ROOFING 
TILES 


107 































m-o 

'C c 
u D 

3 2 

bo 
in J* 


o> <u 

h > 


u a 

< P< 

T 3 

C 


108 








TERRA COTTA ROOFING 

TILES 



UST at what stage in history the clay-worker applied his 
knowledge to the making of Terra Cotta Roofing Tiles it 
is impossible to say. Most parts of the world have yielded 
fragmentary specimens, of primitive manufacture, disclosing 

_much variety of design ; and there is evidence that the 

inhabitants of Egypt, Babylon and Assyria were familiar with the processes 
of forming and burning clay tiles. What are probably the earliest examples 
of well-preserved tiles in existence to-day were unearthed from the ruins 
of the Temple of Hera, at Olympia, dating about 800 b.c. The Romans 
developed tile making into an industry of considerable importance, which 
extended to other countries as conquest followed conquest. In mediaeval 
times tiles were in general use, but only began to be manufactured on a 
large scale with the discovery of the steam engine. 


LOCAL MANUFACTURE COMMENCED IN 1916. 

Little was done in Australia in regard to their manufacture prior to the 
war. Importations ceased soon after its outbreak. Some years previously 
the Company foresaw the possibility of a European war, and installed 
experimental plants in Sydney and Melbourne, and purchased clay lands. 
Exhaustive tests were made, and when the necessity arose it was only a 
matter of a few months before buildings were erected and machinery 
installed on sites at Rosehill and Brunswick (Melbourne). Thus, by the 
middle of 1916, Tileries at both places were producing terra cotta tiles 
at the rate of several millions per annum. 

TILE PRESSING AND DRYING . 

The clay used for tile making at Rosehill is won from a pit that has 
been sampled and tested to a depth of 50 feet, the whole being proved 
of excellent quality. A u fall ” of clay from the face is brought to the clay¬ 
preparing department by an endless haulage system, and is ground while 
in a moist condition, thus acquiring an extremely dense nature. Passing 
through the mixer into the pugging machine, it emerges from the latter 
as a continuous, homogeneous mass, which travels along rollers to a cutting 
device, where it is cut automatically into “ bats ” of uniform shape. These 


109 






pass along a belt-conveyor to the tile presses, where each bat, as it arrives, 
is shaped and consolidated under considerable pressure, between two 
dies, the surplus water being eliminated during this process. The formed 
tiles are then placed on trays and hoisted on an endless elevator to one 
of the several drying floors. Here the “ green ” (unburnt) tiles are stored 
on racks, to remain, under close observation and carefully controlled 
conditions, for a period averaging about 14 days. 

THE PROCESS OF BURNING . 

When sufficiently rigid for safe handling, the tiles are trucked to 
the kilns and stacked or u set ** in tiers, after which the entrance to the 
kiln is sealed and the fires are set going. Day and night the tiles are sub¬ 
jected to a gradual burning process, scientifically controlled by pyrometers, 
and carried out in careful stages so that all free moisture may be removed 
before the temperature is raised to the level which produces the steel-hard 
tile. Then, after slow cooling and annealing, the tiles are “ dragged ” 
and graded into stacks, any faulty product being rejected. 

THE INDUSTRY TO-DAY. 

For the daily output at Rosehill, about 80 tons of clay are needed — 
a supply that is assured for many years to come, as the Wunderlich property 
comprises over 100 acres, most of which is still virgin country. Outside 
of New South Wales, the demand for tiles is catered for by extensive 
plants at Brunswick, Victoria; Edwardstown, South Australia; and 
Perth, Western Australia. The standard product is termed the Marseilles 
pattern, previously made known by Wunderlich importations from the 
Mediterranean French city for many years preceding the war. Other 
patterns are manufactured as called for, including picturesque “ Mission/' 
Spanish, and shingle tiles. Besides the well-known shades of red, there 
are now available brindle, buff, chocolate shades, blended colours and full 
and semi-glazed effects. 


IIO 



The lawns and flower plots are a pleasing feature of Rosehill Works. 



Equipped for a yearly output of many millions of tiles, the Rosehill Works are a centre 

of activity, day and night. 


hi 








































Clay from the pit is ground while in a moist condition. 


11 2 























The ground clay is fed automatically into the mixing machines, through which it passes 

into pugging machines. 



Dies for the Tile Presses are made here, in plaster. 







































M HMMMMWMHI ; 




Travelling along belt conveyors, from the pugging machines, the wet clay bats are 
formed into tiles on these presses. 


The clay tiles from the presses are stored on racks, to dry. 

114 





























When dry, the Tiles are 44 set ” in a kiln ; the entrance is sealed, and 44 burning 
commences under 44 pyrometer ” control. 



Day and night the kiln fires are kept going, until 44 burning ” is complete. 

ii5 



















When taken from the kilns, the tiles are sorted and tested. 


The Rosehill Works are handy to rail, road and steamer. 
116 

































O.G. Finial, for gable 
end. 


Ball Top Finial, for 
2 hips and ridge. 


Ram's Horn Finial, 
for gable end. 





View of the top and reverse 
sides of a Marseilles pattern tile. 



Left : 

Terra Cotta Garden Vase. 
Standard colours :| Red, 
chocolate and stoney grey. 

Right : 

Chimney pot, with hood. 



Typical Products of the Wunderlich Tileries. 

The Roofing Tiles are available in shades of red, chocolate, buff, brindle, and blended colours. 







































n8 


One of the many returned soldiers' homes in Sydney, roofed with Wunderlich Red Tiles. 















119 


'.ost of the modern homes in the suburbs of the capital cities of the Commonwealth are roofed with 
Larseilles pattern Terra Cotta Tiles, shades of red predominating. Millions of these tiles are produced 
annually at the Wunderlich plants in Sydney, Melbourne, Adelaide and Perth. 


















120 


As an outcome of prolonged experimenting at the Wunderlich Tileries, there is now available a range of 
colours that was undreamt of before local manufacture commenced in earnest* Novel effects can be obtained 
by a judicious intermingling of these colours, as shown above. 






























I 21 


colour-interest in the home exterior. 













122 


Eesides developing new colours in the roof, the Wunderlich Tileries have made available 
various alternative types of roofing tiles, such as shingle, Spanish and Mission. The latter> 
used in blended colours on a Melbourne home, is illustrated above. 




















123 




























ARCHITECTURAL TERRA COTTA 


ERRA COTTA — literally ** burnt earth ” — is a material 
that is as old as civilisation* The great quantity of Terra 
Cotta Tablets from ancient Babylon, with records in cunei¬ 
form writing prove how general was their use* The won¬ 
derful terra cotta vases and figurines of Ancient Greece 
show the perfection of workmanship attained in these early days* Many 
examples of glazed terra cotta for the ornamentation of the interior and 
exterior of buildings have come from excavations in Mesopotamia* It is 
only necessary to mention the celebrated “ Archer ” frieze from the throne 
room of Darius ; the Lion Frieze that graced the Pylons of Artaxerxe's 
Palace in Susa (both in the Louvre), and the various decorated enamelled 
bricks from Khorsabad and elsewhere, in the British Museum. In 
mediaeval times the art lay dormant until it was revived in Italy by Della 
Robbia. 

TERRA COTTA IN MODERN CONSTRUCTION * 

Modern construction finds a much more extensive use for the material 
than its ancient votaries conceived* With the advent of reinforced con¬ 
crete construction, entire facades of buildings are now clothed with Terra 
Cotta, warranting the assumption that a true Renaissance of ceramic 
architecture is taking place to-day* 

CLAY-WORKING PROCESSES * 

In its simplest state, Architectural Terra Cotta may be described as 
blocks of burned clay, usually about four inches thick, left hollow at the 
back, so that each block actually comprises face, horizontal sides and ends, 
with an occasional vertical rib for stiffening purposes* When the designs 
for a Terra Cotta facade are received from the architect, a staff of drafts¬ 
men sets to work on the preparation of shop drawings to “ shrinkage ” 
scale, which determine the jointing, construction and position of each 
specific block of Terra Cotta* Clay models are then prepared for all 
ornamental features, and plaster moulds for each separate size of block. 
Into these moulds the prepared clay is pressed until it takes the desired 
shape, when it is lifted out and set aside to dry* Numerous repetitive 
pieces can be pressed from the same mould* 

The clay used for the purpose is the result of careful selection and 
testing, to determine the correct chemical and mechanical properties. In 



124 








its semi-plastic state, as taken from the mould, it is readily re-touched 
and pointed up by hand to the degree of crispness and feeling character¬ 
ising the original model* 

BURNING AND FINISHING * 

When the blocks are dry, the face that will eventually be exposed to 
the weather receives a coating of glaze to give the colour decided upon ; 
and the ware, ready for “ firing ” is set in the kiln* Subjected to intense 
heat, the Terra Cotta body becomes almost flint-hard, the surface colour 
develops, and the glaze vitrifies* Finally, after careful cooling, the blocks 
are “ drawn ” from the kiln, taken to the fitting shop, and there assembled, 
fitted and inspected, each piece bearing an identification mark indicating 
its ultimate position on the building* 

THE INDUSTRY TO-DAY * 

The parent works for the manufacture of Architectural Terra Cotta 
are situated at Rosehill, near Sydney, where the highly specialised ac¬ 
tivities monopolise about eight acres* Towards the end of 1926 Branch 
Works were established at Sunshine, near Melbourne, and they are now 
producing* 

VARIETY OF TREATMENT * 

As the illustrations on succeeding pages of this publication indicate, 
the general use of Architectural Terra Cotta is as a “ facing ” for buildings, 
but it may be employed, also, to embellish a facade of brick, stone or 
other standard material; or as a decorative element in the treatment of 
interiors* There are available the natural burned-clay finishes; also 
glazed effects, of either dull-matt or lustrous appearance. The scope for 
colour treatment is almost unlimited, embracing shades of red, chocolate, 
buff, grey ; and the matt-glaze palette, ranging from milky white and 
cream tints to brilliant yellows, warm browns and bronze ; from emerald 
to dark greens ; and from delicate lavenders to bright or deep blues* 
Also, there are mixed colours, harmonising closely with natural geological 
formations* During the period of about two years that the industry has 
been in existence in Australia, a representative range of these colours 
and finishes has been reproduced in the work carried out* 

SOME WORKS NOT ILLUSTRATED * 

In addition to the treatments herein illustrated, numerous contracts 
have been undertaken, some of them only partially completed at the 
present date* They include :— 

Dangar Gedye & Co* Ltd. (Malloch House), Sydney* H. E. Budden, 

Terra Cotta to Ground Floor. Architect. 


125 


Berkeley Court, Bondi, Sydney. 
Terra Cotta to Ground Floor. 


E. P. Nunn, 
Architect. 


Mark Foy's Emporium, Sydney. 

Terra Cotta Cornices, Columns and Trim. 

J. & N. Tait's Building, Melbourne. 

Terra Cotta to First Floor. 


H. E. Ross & Rowe, 
Architects. 

R. M. King, 
Architect. 


National Bank of Australasia Ltd., Geelong. 
Terra Cotta to Portion of Facade. 


H. W. & F. B. Tompkins, 
Architects. 


Claridge House, Adelaide. 
Terra Cotta Trim. 


Philip R. Claridge, 
Architect. 


City Railway, Sydney (Underground Stations). Dr. J. J. C. Bradfield, 


Terra Cotta Arches. 

Christian Brothers' College, Strathfield. 
Terra Cotta Columns, Arches, etc. 

Matthews, Thompson & Co. Ltd., Sydney. 
Terra Cotta Roundels. 


Chief Engineer. 

Hennessy, Hennessy, Keesing <Sc Co., 
Architects. 

Francis J. Hood, 
Architect. 


Sir Thomas Henley, Drummoyne, Sydney. 
Terra Cotta Panels. 


Geo. Durrell, 
Architect. 


F. Albert, Esq., Elizabeth Bay, Sydney. 
Terra Cotta Columns and Arches. 


H. Neville Hampson, 
Architect. 


R. C. Church, Clifton Gardens, Sydney. 
Terra Cotta Columns, Trim, etc. 


E. A. Scott & Green, 
Architects. 


W. G. Conley, Darling Point, Sydney. 
Terra Cotta Window Boxes. 


Spain & Cosh, 
Architects. 


Doery & Tilley, Melbourne. 

Terra Cotta Entrance Doorway. 

Mclvor Hotel, Maryborough, Vic. 
Architrave to Entrance Doorway. 

Fire Station, South Brisbane. 

Terra Cotta Panels. 


Bates & Smart, 
Architects. 

E. J. Peck, 
Architect. 

W. J. Ewart, 
Govt. Architect. 



MAXWELL. 


ARCHIMEDES 


Busts of famous scientists, modelled by Rayner Hoff, 
for Professor Leslie Wilkinson, and executed in Wunder¬ 
lich Terra Cotta — Sandstone Finish. 


126 



As this view shows, the manufacture of Architectural Terra Cotta has developed into 

an extensive industry 



In the right foreground is the experimental kiln, and, to the rear, the additional kilns 
constructed during the past three years. 


127 





















Clay for Terra Cotta manufacture is stored in the open, and allowed to “ weather/' 



The clay is finely ground and mixed with 44 grog/' consisting of burnt earthenware, 

broken to fine particles. 


128 































Drawings are pre¬ 
pared, showing the 
size and position of 
each block of Terra 
Cotta that the treat¬ 
ment in hand neces¬ 
sitates. Ornamental 
features are then 
modelled in clay 
(centre illustration ). 
Finally, a plaster 
mould is made (see 
illustration below) 
for each size of 
Terra Cotta block 
involved. 



129 


























































Numerous semi-plastic clay blocks can be pressed from the same plaster mould, 



Whilst sodden, the pressed clay block is re-touched by hand 
130 




















t r* 























The clay blocks are carefully set in kilns and “ baked ” for several days. 



Kiln fires are kept going continuously, at scientifically controlled temperatures 

132 


























r~™:.v.' 



Taken from the kiln to the fitting shed, the burnt clay blocks are checked and “ fitted . 1 

133 





















134 


Each block of Terra Cotta is made for a specific position on a building, and bears a mark indicating its final location. 











H. E. Ross and Rowe, Architects . Concrete Constructions Ltd., Contractors . 

Government Savings Bank of N.S.W., Martin Place, Sydney. 

The Wunderlich ceramic finish to this huge structure consists of small units 
which produce the effect of a mosaic. Pilasters, Columns and entablature 
will receive this ceramic finish, which involves the manufacture of innumerable 
small blocks, treated on the exposed face with a matt glaze of a delicate 

shade of pink. 

135 

























































Barlow and Hawkins, Architects. Bolton and Aitken, Contractors. 

Temple Court, Collins Street, Melbourne. 

From the first floor level to the parapet cornice this imposing building is faced 
with Wunderlich Architectural Terra Cotta, finished cream matt glaze, 
lightly speckled. Contrasting with the Terra Cotta is the Wunderlich wrought 
bronze treatment to the panels under bay windows and the cornice sur¬ 
mounting the building. 

136 













































Barlow and Hawkins, Architects. Simmie and Co. Pty. Ltd., Contractors. 

Royal Exchange Assurance Offices, Queen Street, Melbourne. 

Treated to the full extent of nine stories above the granite base, this facade 
is a classic in Wunderlich Architectural Terra Cotta, the finish being a cream 
glaze with umber coloured trim. The architects for the work have excelled 
in their endeavours to give distinction to this towering edifice on a small 

frontage. 


137 













































S. H . Buchanan, Architect . Eastment and Clark, Contractors * 

Manufacturers’ House, O’Connell Street, Sydney 

From the sandstone base to the full height of the seven upper floors, the 
facing is of Wunderlich Architectural Terra Cotta of a deep biscuit shade, 
with bronze coloured matt glaze spandrels under windows. A Wunderlich 
wrought zinc cornice surmounts the building. 


138 
























































































H. A . Norris, Architect . F . £. Shillabeer and Sons, Contractors . 

Nicholas Building, Melbourne 

From the pavement level to the full height of the building, the facing of 
both elevations is of Wunderlich Architectural Terra Cotta, grey granite 

(matt) finish. 


139 

































E . A. Scott and Green, Architects . 


Max Cooper, Contractor . 


Sun Insurance Office, Bridge Street, Sydney 

The facing of the Ground and First Floors (above plinth) is Wunderlich 
Architectural Terra Cotta, glazed finish, resembling dark brown granite. 
The incised- lettering of the frieze is glazed golden yellow. 


140 





























BANKfcRSiTRADERS 

J 0KLMISLS 

I INSURANCE C?H 

I NiMtk Mltnvs 


Peck and Kemter, Architects. Clements, Langford Pty. Ltd., Contractors 

Bankers & Traders Building, Melbourne. 

Architectural Terra Cotta, matt glazed, of green and black mottled appearance, 
provides the exterior finish to this structure. 

141 


















F L. and K. Klingender, Architects. Simmie and Co. Pty. Ltd., Contractors. 

Shopfront, Pauline et Cie, Melbourne. 

A colour scheme of delicate lavender, relieved by the cream glaze of the 
frieze panels, contributes to the impression of dignified restraint that pervades 
this Wunderlich Architectural Terra Cotta treatment to a remodelled shop¬ 
front. There is a most pronounced business value in the new opportunities 
which Terra Cotta provides for unique and impressive effects in store-front 

design. 


142 





































Hennessy, Hennessy, Keesing and Co., Architects. 


Kell and Rigby, Contractors. 


Chapel for the Christian Brothers’ Novitiate, Strathfield. 

This view illustrates the ornamental features in Wunderlich Architectural 
Terra Cotta to a brick structure. Entrance Columns and Archivolt, Wheel 
Window, Columns to Clerestory Lights and Campanile, Cartouche and 
Lions' Heads are all executed in Terra Cotta, resembling in texture Sydney 
sandstone, although of a somewhat lighter colour. 


143 
















■H9H 



F. H . B. Wilton, Architect. Beat Bros. Ltd., Contractors . 


Dymock’s Book Arcade, George Street, Sydney. 

An artistic rendering of the Elevator Vestibule, to be treated with Wunderlich 
Architectural Terra Cotta, mottled grey on cream coloured background, 
lustrous glaze finish. 


144 






















































F. H. B. Wilton, Architect. 


Beat Bros. Ltd.., Contractors. 


Dymock's Book Arcade, George Street, Sydney. 

The entire facing to the George Street elevation and returns of this impressive 
structure will be matt glazed Architectural Terra Cotta, resembling dark 

grey granite. 


145 































Metters Building, Adelaide. 


Bursary Board Building, Hobart. 
146 
























































Dept. of Works and Railways, Architects. G. Hogden, Contractor. 

William Street Post Office, Sydney* 

Wunderlich Architectural Terra Cotta, of sand-finish cream matt glaze, black 
speckled, is the medium employed for the facing of the entire facade of 
this structure. The name panel is achieved with incised lettering of a light 

brown colour. 



Top Illustration, Page 146. 

The entire facade of Metters Building, Adelaide, is faced with Wunderlich 
Architectural Terra Cotta, finished cream matt glaze, with lettering of dark 

green glaze. 

Woods , Bagot, Jory and /• King & Son, 

Laybourne Smith, Architects. Contractors. 


Bottom Illustration, Page 146. 


Now in the final stages of completion, the Bursary Board Building, Hobart, 
is faced with Matt Glazed Wunderlich Architectural Terra Cotta, similar 
in appearance to grey granite. 

Glaskin and Ricards, Architects. W. Cooper & Sons, Contractors . 


147 





















































111*18 



Gawler and Drummond, Architects. Christiani and Nielsen, Contractors. 

Business Premises for Duerdin and Sainsbury Ltd. 

View of the Entrance Treatment, comprising glazed wall tiles and Wunderlich 
Architectural Terra Cotta, to a concrete structure. The Lintel, Pediment 
Cornice, Architrave, Shield Ornament and Rosettes were executed in Glazed 
Terra Cotta of a spotted dull sap-green shade, the lettering being treated in 
golden yellow glaze. 


148 

































THE 

ORGANISATION 

TO-DAT 



149 



























MANAGING DIRECTORS OF WUNDERLICH LIMITED 
AND FOUNDERS OF THE WUNDERLICH INDUSTRIES 


150 



































THE MANAGING DIRECTORS 


INCE the formation of Wunderlich Limited, in 1908, the 
brothers Wunderlich — Ernest, Alfred and Dr. Otto — have 
held office uninterruptedly as Managing Directors. In 
this capacity they have brought to the conduct of the 
Company's affairs a wide knowledge and experience, 
gained in the pioneering stages of the business they founded and developed. 
Under their control the Company has grown into a nation-wide organisa¬ 
tion, with assets valued at three-quarters of a million sterling, equal to 
five times the figure that appeared in the first Balance Sheet of the present 
concern. 

“To get this business and its remarkable growth into the right focus ,'' 
says the Sydney “ Bulletin's " financial monthly of May, 1927, “ you 
must first know the Wunderlichs . They are not mere money-spinners ; they 
are an unusual combination who apply art and idealism to a business basis 
of metal ceilings , shopfronts , showcases , tiles, architectural terra cotta and 
other embellishments that furnish or ornament the facades , roofs and in¬ 
teriors of buildings . One of the brothers was an importer whose hobbies are 
astronomy and music ; one a doctor with a leaning to literature ; the third , 
a musician too , trained for commercial life . The three brothers , Ernest , 
Otto and Alfred , born in London during the 'fifties and 'sixties of last century , 
and educated there and in Switzerland , set out in life with distinctly different 
aims , but came together and have built up in Australia a very successful 
manufacturing business for which none of them had any special training . 

ERNEST WUNDERLICH . 

“ Of the three brothers , Ernest came to Sydney in 1885, and set up as 
an agent for some European manufacturers ; and , though from that moment 
he has been in the collar , he has found time to write much music , and has 
published books of song and pianoforte studies ; with this he combines an 
affection for astronomy — he is a councillor of the British Astronomical 
Association and a Fellow of the Royal Astronomical Society . A small but 
complete observatory which he built at Port Hacking was handed over in 
trust to the State three years ago . 








ALFRED WUNDERLICH. 


“ Alfred joined Ernest in 1886* He strengthened the business on the 
financial side t devoting his spare time to the interests of Australian trade 
and the Philharmonic Society. He sat in the presidential chair of the As¬ 
sociated Chamber of Manufacturers in 1911 and 1912, was President and 
for many years a Councillor of the N.S.W. Chamber, was a member of the 
controlling body of the French Chamber of Commerce, and is on the Board 
of Meggitt'Sy the Federal Match Co., and the Atlas Insurance Co. 

DR. O. WUNDERLICH. 

“ Otto was a doctor with a practice in London, who, besides his pro¬ 
fessional degrees, had graduated in Arts. In 1900 he came to Australia 
on a visit to his brothers. Impressed with their work and their ideals, he 
decided to throw in his lot with them. He brought a keen and analytical 
mind to bear on the problems of the young industry, and soon set to work 
to standardise the processes of manufacture, evolve more exact systems of 
costing, improve the selling organisation, and lay foundations for future 
developments. To these must be added his far-sighted profit-sharing scheme, 
whereby every employee may become a partner and so have a tangible interest 
in the business. Naturally, the medical side of factory life did not escape 
his attention either, and many improvements for the health and betterment 
of the staff have been introduced.” 


152 



The Board Room at Head Office, Redfern. 



A View of the Directors' Room, Redfern Office. 


153 







































MANAGERIAL GROUP AT HEAD OFFICE. 


154 



















































HEAD OFFICE 


HE Registered Office of the Company is situated at Baptist 
Street, Redfern, near the corner of Cleveland and Crown 
Streets, on a site adjoining the Metal Ceiling Works. From 
this centre, the Managing Directors administer the numerous 
activities of the business. In addition, there is a Managerial 
Group, consisting of the Secretary and other executive officers of long 
experience in the Company's service, for the co-ordination of effort in 
the Works, Sales and Accounts Sections. 

The general organisation consists of an accountancy branch, for the 
collation of statistics and figures relating to the Branches and Industries, 
the recording of transactions in the Company's Shares, and the control 
of properties ; an Export Department, which handles an extensive trade 
with New Zealand, the South Sea Islands and the East; a Publicity 
Department, for the preparation of catalogues, literature and press ad¬ 
vertisements devoted to Wunderlich products; and an Architectural 
section, which undertakes the designing and construction of alterations 
and additions to buildings and plant. 

The present Office Block, erected in 1908 and since then considerably 
extended, is a two-storey building, roomy, well lighted and comfortably 
appointed. Alongside is a spacious garage, housing the firm's Sydney 
fleet of motor cars and lorries, and equipped with machine tools for the 
efficient carrying out of repairs. 




Left : 

S. G. Evans, 
Chief Architect. 

Right : 

W. J. Hanson, 
Publicity. 



155 











The Head Office and Sydney Showrooms, Baptist Street, Redfern, Sydney 



Motor cars employed in the Administrative and Sales Sections of the business 
are housed in the Garage adjoining the Office. 


156 



































Export and Accounts Departments, Head Office, Redfern. 



Finance and Statistics Section, Redfern Office. 


157 






























A corner of the Architectural Department at Redfern, where alterations or 
additions to Wunderlich Buildings or plant are designed. 



An electrically operated Printing Machine, for duplicating drawings. 


158 
































SYDNEY BRANCH 


NTIRELY distinct from the Head Office administration at 
Baptist Street, Redfern, although located in the same Office 
Block, the Branch in Sydney is an organisation on similar 
lines to those in other States. It caters for the requirements 
of architects, contractors and home-builders resident in 
New South Wales, and in fulfilment of this virtually absorbs the output 
of the Wunderlich manufacturing plants in Sydney. 

From the first years of its existence, the Branch has been conspicuously 
successful. It has been in the van in exploiting new products, such as 
Shopfronts, Durabestos Sheets and Architectural Terra Cotta, and has 
built up a regular business, of considerable magnitude, in metalwork for 
N.S.W. Railway Carriages. 

Several contracts of unprecedented volume have been undertaken 
by the Branch since the conclusion of the war period. They include 
the supply of millions of Terra Cotta Roofing Tiles for War Service Homes ; 
Patent galvanised Roofing, Steel Siding and Vent Cowls to over ioo Rail¬ 
way Carriages ; the re-modelled Shopfront Treatment to the Emporium 
of Anthony Hordern & Sons Ltd. ; and the Ceramic Facing, as well as 
Zinc and Steel Ceilings to the Head Office of the Government Savings 
Bank of New South Wales, Martin Place. Each of these contracts has 
attained a value of at least five figures. 

The Branch maintains a highly-trained sales force in the city, sub¬ 
urbs and country, and has established a local representative in Newcastle, 
with an office and showroom at the Builders' Exchange, King Street. 
Orders entrusted to them are fulfilled direct from stocks at the Works 
at Redfern (Metal Ceilings), Cabarita (Durabestos Building Sheets), and 
Rosehill (Roofing Tiles). Where clients require materials fixed com¬ 
plete, the work is carried out by the Branch Staff of tradesmen, experienced 
in Metal Ceiling Fixing, Tiling, Architectural Metal Working or Shop¬ 
front Fitting. 



159 








W. Jones 

Redfern Metal Works 



G. Williams, 
Ceramic Engineer, 
Rosehill A.T.C. Works. 



T. E. Woodlands 
Local Representative 
Newcastle 



D. Say 

Rosehill Tile Works 


PERSONALITIES 

OF 

SYDNEY BRANCH 
Works, Sales 
and Accounts 



C. H. Hodgkinson 
Assistant 
Secretary 



S. Sangster 

Cabarita Durabestos Works 



H. Vaughan 
Rosehill A.T.C. 
Works. 



G. H. Moore 
Accountant. 


Sydney is the headquarters of Wunderlich manufacturing and business 
activities, and from this centre have been recruited many of the officers 
now holding responsible positions in the Branches in other States. As a 
general rule, important posts are occupied by men who have graduated in 
the business and risen to the top through their own ability and application. 
There is an exception to this in the case of the Architectural Terra Cotta 
(abbreviated “A.T.C.”) Works at Rosehill, where the ceramic experts are 
men who gained their experience in the Terra Cotta industry in England 

and America. 


160 











































Sydney Branch Sales and Country Order Department, Redfern. 
















































A corner of the Sydney Branch Showroom, Baptist Street, Redfern. 



The local Showroom at the Builders' Exchange, King Street, Newcastle 

162 























































Garden display of Roofing Tiles at the rear of the Redfern Office. 



Portion of the fleet of motor cars for the use of Suburban Representatives, 
Sydney Branch Sales Department. 


163 

























164 



niE|iiit 


inHlHSU 

ILL] URIllIRni 






** 


A Group of 265 employees at the Roofing Tile and Architectural Terra Cotta Works, Rosehill, Sydney* 













































































SOME DEPARTMENTAL FOREMEN OF LONG SERVICE. 

The ten Departmental Foremen in the above Group have been in Wunderlich 
employ for a total of 283 years. The length of service ranges, individually, 
from 22 to 33 years. 


165 



















iMMi 





Aerial views of the Works in Sydney. Top : Redfern Works. Centre : 
Rosehill Tile and Terra Cotta Works. Bottom : Cabarita Durabestos Works. 

166 
















MELBOURNE BRANCH 


ROM the earliest years of the Wunderlich industries, the 
State of Victoria — its Capital City in particular — has 
proven a fertile field for Metal Ceilings and Architectural 
Metalwork, the business in which was conducted from 
Sydney up till 1904, when a Branch Office was opened in 
Melbourne. This policy was soon justified by the success of the Branch 
in securing an extremely valuable order for copper roofing to the domes 
and clock tower of the Flinders Street Railway Station, as well as metal 
decorations for various exterior and interior features and Steel Ceilings 
throughout the structure. 



In 1908, business in Victoria was consolidated by the amalgamation 
effected with the Metal Department of W. H. Rocke & Co. Ltd. As an 
outcome of this development and the coincident formation of Wunderlich 
Limited, a local Board of Directors was created, consisting of the Hon. 
W. L. Baillieu, the Hon. Theodore Fink and the late Mr. W. Densham, 
all citizens of prominence in the public and business life of the State. 
Of the original Board, the Hon. Theodore Fink has held office continu¬ 
ously until the present day. The other Directors have been succeeded 
by Mr. Clive Baillieu and Mr. E. L. Wunderlich. 


In common with the Wunderlich business generally, Melbourne 
Branch enjoyed a prosperous career until the outbreak of War, when a 
set-back occurred through the stoppage of supplies of steel and roofing 
tiles from England and France, It was then that the pioneering effoits 
to establish the Roofing Tile Industry at Brunswick bore good fruit. A 
decision to proceed with the manufacture of tiles had been arrived at in 
1913 ; and by 1916, when importations from France were at a standstill, 
the Brunswick Tileries were well established, handling an output of one 
and a half million tiles per annum. 

Within the past twelve months, further expansion of manufacturing 
activities has taken place in Melbourne, through the establishment of 
works at Sunshine for the production of Architectural Terra Cotta and 
Durabestos (asbestos-cement) Sheets. As will be seen from an inspection 
of the next few pages of this book, these Works have commenced operations. 
Although comparatively new to Australia, the former material has been 
favourably received by Melbourne architects, and valuable contracts for 
Architectural Terra Cotta “ facings ” have been undertaken by the Branch, 


167 







THE LOCAL BOARD OF DIRECTORS, 
WUNDERLICH LIMITED, MELBOURNE. 


168 

































amongst them being the facades of Temple Court, Royal Exchange As¬ 
surance Office, Nicholas Building, and the Bankers and Traders Insurance 
Co/s premises, illustrations of which appear on pages 136, 137, 139 and 
141 respectively. 

Apart from manufacturing facilities, the Branch possesses a staff of 
experts, trained in the Company's employ, for carrying out the installation 
of Metal Ceilings, or fixing Special Metalwork, In addition, there is a 
staff of tilers who attend to the fixing of Terra Cotta Roofing, 

The Office and Showrooms are located at 243 Collins Street, Mel¬ 
bourne, 



R, H, Solly 
Sales, 


J, Hyslop 
Works. 



J. V. Nelthorpe 
Secretary. 



W. Dinnell 

Sunshine Durabestos Works. 


G. Junck 
Works 


W. Johnson 
Sunshine A.T.C. Works 


SOME PERSONALITIES OF 
MELBOURNE BRANCH. 


169 


































Melbourne Office and Showrooms, at 243 Collins Street. 



































Sales Administration and Country Order Departments, Melbourne Branch, 



General View of the Showrooms at 243 Collins Street, Melbourne. 

171 







































Exterior View of the Metal Working Department and Store, South Melbourne, 


A corner of the Architectural Metal Working Department. 
172 


































The recently established Works at Sunshine, for the manufacture of 
Durabestos and Terra Cotta. 



Interior View of the Durabestos Works at Sunshine. 



Durabestos Sheets at Sunshine Works — stacked to mature. 


173 














































Architectural Terra Cotta Works at Sunshine—erected in 1926. 


Some of the first Terra Cotta blocks manufactured at the Sunshine Works. 

174 
































The Wunderlich Tileries at Brunswick, equipped to produce several millions 

per annum. 



Clay Deposit at Vermont, which provides the raw material for Brunswick Works. 

175 


















ADELAIDE BRANCH 


ONG before the opening of a Wunderlich Branch in Adelaide, 
a valuable business in Metal Ceilings and Roofing Tiles 
had been developed in South Australia, largely through 
the able efforts of the local distributors, Harrold, Colton & 
Company Limited, and Geo* P* Harris Scarfe & Company 
Limited ; the former handling the metal manufactures, and the latter, 
Marseilles Tiles* In April, 1910, the arrangements with these merchants 
were terminated, by mutual agreement; their stocks were purchased, and 
Wunderlich Offices and Showrooms were established at 109-113 Currie 
Street, Adelaide* 



Throughout the years that have intervened, since this event, con¬ 
siderable expansion has taken place in Wunderlich activities in the State* 
A Workshop for Architectural Metal Working has been added, and a 
drawbench installed, incidental to the launching of a Shopfront Fitting 
Department* In addition, the Branch has been rendered independent 
of other States, with regard to its supplies of Roofing Tiles, through the 
establishment of an extensive Tile-making Plant, at Edwardstown* This 
plant commenced to produce in 1919, and was recently enlarged to meet 
the growing demand for its products* 


Early in 1926, the site in Currie Street was disposed of, and more 
spacious premises were erected at the corner of Grote and Morphett 
Streets* The new office building is of special interest, in that it is faced 
with Architectural Terra Cotta, manufactured at the Company's Works 
at Rosehill, Sydney, this being the first work of its kind in Adelaide* 
Adjoining the Office is a building housing the Metalworking and Shop¬ 
front Departments* 





V. Wilson 
Sales 


R* Johnsen 
Works 


F* J. Luscombe 
Secretary 


176 


















Adelaide Branch, Office and Showrooms, Grote Street. 



A peep at the Showroom, Adelaide Branch. 


177 
































































The recently extended Tile works at Edwardstown, South Australia. 



Metal Working and Shopfront Department and Store, Grote and Morphett 

Streets, Adelaide. 

178 






























PERTH BRANCH 


ERTH BRANCH came into existence in May, 1909, when 
the local manufacturing establishments of Massey & Co*, 
and Splatt, Wall & Co* were acquired, and a Wunderlich 
plant for the production of Art Metal Ceilings and Archi¬ 
tectural Metal Work was installed at East Perth* For some 
years prior to these events, the Company had been represented in the 
West by McLean Bros* and Rigg, whose agency was brought to a termina¬ 
tion by mutual agreement, coincident with the opening of Wunderlich 
Showrooms at St* George's Terrace, Perth* 



SUCCESSFUL MANUFACTURING * 

In the years that immediately followed, the young Branch demon¬ 
strated that it was capable of emulating the achievements of the parent 
concern in Sydney* Not only was Metal Ceiling Manufacture carried 
on successfully, but many notable works were produced in wrought and 
hammered bronze, foremost amongst these being the statuary and mem¬ 
orial groups illustrated on pages 71 and 70 of this volume* 



Perth Branch, Office and Showroom, Lord Street, East Perth. 


179 





























































TILE WORKS ESTABLISHED . 

With the advent of war, and the subsequent cessation of supplies of 
French Tiles, experiments were carried out with a view to testing the 
suitability of local clays for tile making. The outcome of this was the 
establishment of a Tile Works towards the close of the war period. 

IMPORTANT SHOPFRONT INSTALLATIONS . 

In recent years, a feature of Perth activities has been the volume of 
work carried out by the Shopfront-fitting Department. Show windows 
of several leading emporiums have been completely remodelled, and a 
considerable amount of shopfront-fitting to new premises has been exe¬ 
cuted. Illustrations of three important undertakings in this respect will 
be found on page 90. 

PERTH BRANCH TO-DAY . 

Apart from Shopfront hands, the Branch has in regular employment 
a staff of Metal Ceiling Fixers, Metal Work Specialists and Roofing Tilers, 
for the complete installation of Wunderlich materials. Its spacious offices 
and showrooms are situated in Lord Street, East Perth, adjoining the 
manufacturing plants. 


E. R. Niblett 
Works 

PERSONALITIES OF PERTH BRANCH. 




J. Duncan 
Secretary 


180 















The General Office, Perth Branch. 

































Perth Metal Ceiling Works, with Metal Working Department at rear. 



Perth Office, Works and Yard, situated in Newcastle, Lord and Short Streets. 



Another View of the Perth Tileries and Metal Ceiling Works. 


182 































BRISBANE BRANCH 



RISBANE BRANCH was inaugurated in July, 1909, when 
the local Wunderlich agency which, for several years, had 
been held by Philip Frankel & Company, was terminated, 
^ and Offices were opened at 363 Queen Street, Three years 
later, a Factory for the manufacture of Metal Ceilings and 
Architectural Metal Work was erected in Water Street, At the time, a 
rival concern, the Queensland Metal Ceiling and Roofing Company Limited, 
was operating in Brisbane, but in July, 1913, it was merged, with the 
Wunderlich Brisbane Branch, in a new Company, registered as Wunderlich 
and Steelart Limited, Under that name, the business in Queensland 
was carried on until December, 1918, being then absorbed by Wunderlich 
Limited, which held the controlling interest. 


The Office and Works are now situated in Amelia Street, Valley, 
where there is a complete plant for the manufacture of hammered and 
wrought Metal Work of the highest quality. The main product is, of 
course, Metal Ceiling Material, embossed in a wide variety of designs on 
replicas of the dies used at the parent Redfern Works. Apart from this, 
the Branch has demonstrated that it can do justice to work of special 
design, a creditable example of which is illustrated on page 46, 

A staff of Metal Ceiling Fixers and Roofing Tilers is maintained in 
constant employment, in the execution of ** supply and fix ” contracts, 
while, in addition, the Shopfront Fitting Department carries out an ap¬ 
preciable amount of show-window installation. Evidence of skill in this 
direction is provided by the illustration at the top of page 91 of this pub¬ 
lication. 



J. Alroe 
Secretary 


C. J. Taylor 
Sales 


H. F. Brice 
Works 













Brisbane Office and entrance to Works, Amelia Street, Valley. 




























Brisbane Branch Metal Ceiling Factory, Store and Tile Yard, 

185 


























HOBART BRANCH 


N pursuance of the policy of the Company, to establish 
itself in each State of the Commonwealth, a Branch was 
opened in Hobart towards the end of 1909, with an Office 
and Showrooms at 107 Collins Street, For several years 
prior to this, an extensive trade in Wunderlich materials 
lad been carried on by Hedley Button, of Launceston, but with the in¬ 
auguration of the Branch, the arrangement with this agent came to an 
end and, at the same time, a local Wunderlich representative was estab¬ 
lished in Showrooms at 71 St, John Street, Launceston, 



The virility of the infant Branch was evidenced, in the years that 
followed, by the volume of important contracts secured, chiefly for Metal 
Ceiling installations. Business in Terra Cotta Roofing Tiles also showed 
considerable development, which has been maintained, some of the recent 
work calling for the picturesque Mission Tiles now so popular on the 
mainland for better-class homes. 


Within the past twelve months, the Branch has added another achieve¬ 
ment, having secured the contract for the Architectural Terra Cotta facing 
to the Bursary Board Building, Hobart — a work that is now practically 
complete. 

The Hobart Office and Showrooms are now located at 139 Macquarie 
Street, where supplies of Wunderlich Manufactures are kept in stock. 
For the execution of treatments, in their entirety, the Branch has in its 
employ a staff of Metal Ceiling Fixers and Roofing Tilers, It is also 
equipped to carry out Shopfront Fitting, having installed a drawbench 
forjhe production of metal covered Shopfront Mouldings, 



Left : 

A, C, Johnson 
Sales and Works 


Right : 

V. P. Jones 
Local 

Representative 

Launceston, 



186 














.Q3TIMIJ | 

23JIT DHIWt 11 


11 V .03TIMIJ 

^ohuidjahn 


Hobart Office, 139 Macquarie Street. 


A corner of the Showroom, Hobart Branch. 
187 
































































PUBLICITY 


ROM the earliest years of its existence, the Wunderlich 
business has made free use of Publicity in connection with 
its Sales campaigns* Broadly, the present day plan em¬ 
braces advertising in the Daily Press, Country Newspapers, 
and Building or Art Journals ; regular mailings of illustrated literature 
to architects, contractors and suppliers of building materials; pictorial 
road-signs ; and, most important of all, periodical distribution of catalogues 
and bulletins relating to the various products* 



On the two following pages are shown reproductions of recent news¬ 
paper displays, and of Wunderlich Catalogues, all to greatly reduced 
scale* The originals were prepared by the Publicity Department at 
Redfern Office, which maintains its own commercial-art and advertising 
staff for the work* 



The Publicity Department at Head Office, Baptist Street, Redfern* 


188 



















Reduced examples of daily-press advertisements, designed and written by 
the Wunderlich Publicity Department. 















































































c BV,L D ers- cat., 
rx T of Tal °gi 


WUNDERLICH 

ARCHITECTURAL 

TERRA-COTTA 


TERRA-COTTA FACADES 
BULLETIN T.C.2 


Some recent Catalogues produced at Head Office, Redfern* 


190 


WBEBMBBM 











WELFARE MEASURES 


ROM the inception of the Wunderlich business, the principals 
have at all times taken a personal interest in the welfare of 
the employees, and this has found practical expression in 
various measures designed to mellow their conditions of 
employment, enlarge the opportunities for recreation, im¬ 
prove their material well-being, and provide against distress in their 
failing years* 



In the various Factories, the Workshops are roomy, well lighted and 
ventilated, and cleanliness is maintained by a staff employed for that sole 
purpose* Each Department has its own dining room and cloak room, 
and sanitary conveniences of the most improved types are installed* 


Sport is fostered and subsidised, trophies are donated and Inter¬ 
branch visits are encouraged* During the recent cricket season, four 
Wunderlich Clubs in Sydney were entered in Junior competitions, and 
combined teams were selected from them to play against a visiting eleven 
from Melbourne Branch, at Easter* Some of the matches are played 
on the Wunderlich Sports Reserves adjoining the Works* 

The Wunderlich Rifle Club, founded in 1909, is assisted financially, 
and holds its Social Evenings in the Club Room at Redfern* One of its 
members (J* E* Face) won the King's Prize in 1920* 

Meritorious efforts in the Sales Branch are generously rewarded, 
and Heads of important posts are given the opportunity at least once in 
their lifetime to broaden their ideas and enrich their practical knowledge 
by a trip to Europe, America and the East* Staff Dinners are held at 
regular intervals, when the Directors and Heads of Departments come 
together for a friendly exchange of ideas, over a glass of wine* 

Employees of long standing are usually paid a weekly wage, irres¬ 
pective of Wages Board stipulations, and participate in the Profit-Sharing 
scheme outlined on page 193* 







The Club Room and Library at Head Office. 



Portion of the Steel Locker installation in the Staff Cloak Room at 
Redfern Office. 


192 












































PROFIT SHARING WITH 
EMPLOYEES 


HE Staff-Partnership and Profit Sharing Fund marks an 
epoch in the development of the Company, Owing to 
limitations of space, it is not practicable here to furnish 
more than a brief outline of the scheme, but anyone in¬ 
terested and desiring further details will find the information 
in a publication by Dr, Wunderlich entitled u Profit Sharing, in Theory 
and Practice/' obtainable at leading booksellers or on application to the 
Company, 

The scheme provides for the old age of employees, and for the 
rewarding of meritorious services. The participants are selected by the 
Directors, the amount allotted to each being at their discretion. The 
general rule is that if a man has not proved worthy of allocation after 
ten years' service, his employment is discontinued, but length of service 
is not a necessary qualification, as each case is treated on its merits. The 
security to the allottee is in the form of a Certificate under the Seal of 
the Company, stating the amount allotted, in which the Company binds 
itself to pay the amount on the death of the holder, or on his reaching 
the age of 60 years. In the meantime, he is entitled to a dividend of 5 
per cent on the amount of the certificate. 

The fund has now reached £87,000, and includes 179 employees. 
Freed from worry regarding their future, the participants apply them¬ 
selves to their work, while those not already participating endeavour to 
qualify for admission. Although having no voice in the management, the 
holders are virtually partners, and as such they realise that their success 
is bound up with the welfare of the Company, Measured by freedom 
from labour troubles, the application of the manual workers, and the 
initiative and resource of the staff, the scheme is considered to be self- 
supporting. 



193 






Profits Made and Distributed 

During the 19 years since Wunderlich Limited was formed, by the 
amalgamation of Wunderlich’s and Rocke’s 





DIVIDENDS PAID. 

! TRANSFER TO 

Year 








Ended 

Capital . 

Profits. 




I 

Staff- 


Febru- 



Ordinary. 

Prefer- 

Staff- 

Partners 

Reserves. 

ary, 




ence. 

Partners. 

Allot¬ 








ment. 



£ 

£ 

£ 

£ 

£ 

£ 

£ 

1909 

144,507 

19,113 

9,086 

1,925 

— 

— 

5,476 

1910 

155,103 

21,961 

10,200 

1,925 

— 

j — 

10,524 

1911 

162,591 

23,916 

11,033 

2,800 

— 

' — 

9,000 

1912 

162,591 

30,405 

11,646 

2,800 

— 

— 

16,000 

1913 

162,591 

34,071 

12,259 

2,800 


— 

19,000 

1914 

222,591 

34,607 

13,599 

3,821 


1,730 

15,770 

1915 

222,591 

25,059 

10,694 

5,600 

195 

270 

7,931 

1916 

222,591 

24,557 

10,694 

5,600 

156 

3,950 

4,870 

1917 

222,591 

24,786 

11,410 

5,600 

216 

1,760 

5,802 

1918 

222,591 

25,258 

12,833 

5,600 

328 

1,000 

4,497 

1919 

259,422 

33,175 

15,017 

5,600 

420 

4,970 

4,621 

1920 

379,666 

30,320 

21,784 

5,600 

700 

— 

486 

1921 

380,000 

66,691 

37,500 

5,600 

1,279 

19,575 

2,737 

1922 

380,000 

37,711 

30,000 

5,600 

1,572 

— 

539 

1923 

380,000 

40,320 

30,000 

5,600 

1,585 

1,935 

1,200 

1924 

380,000 

62,240 

37,500 

5,600 

2,525 

16,175 

440 

1925 

380,000 

48,353 

30,000 

5,600 

2,470 

9,675 

608 

1926 

380,000 

64,241 

37,500 

5,600 

3,905 

15,000 

2,236 

1927 

439,972 

Premium on 
Shares 

84,153 

45,000 

43,400 

5,600 

5,010 

15,000 

45,000 

Totals 


775,937 

396,155 

88,871 

20,361 j 

91,040 

156,737 


194 


























£ 

84,000 


PROFITS MADE BY 
WUNDERLICH LTD. 

Since Its Formation in 

1908. 

This diagram illustrates 
the fluctuations in the 
net earnings of the Com¬ 
pany since 1908. The 
graph shows how profits 
declined during the war 
period, then recovered 
after the Armistice, and 
again suffered through the 
reaction that followed the 
post-war inflation. 


















































































































































































































































SO — NNNN(NINSrJ 

5)0i®®(!>(5>®22£2-2 £ 2 2 22 £ £ 


78,000 

72,000 

66,000 

60,000 

54,000 

48,000 

42,000 

36,000 

30.000 

24,000 

18,000 

12,000 

6,000 


195 


























































WUNDERLICH LIMITED 


BALANCE SHEET as at 28th FEBRUARY". 1909 


(After the Company's first year of business) 

LIABILITIES. 



£ 

S. 

d. 

Authorised Capital, 200,000 Shares of £1 

. . 200,000 

0 

0 

Capital issued 27,500 7 per cent Pref. Shares of £1 

.. 27,500 

0 

0 

117,007 Ordinary Shares of £1 

.. 117,007 

0 

0 

144,507 

£144.507 

0 

0 

,, unissued 55,493 

200,000 

Sundry Creditors, Acceptances, Bankers and Mortgages 

20,627 

0 

2 

Leasehold Amortisation Fund 

1,246 13 

10 

P. and L. Account Balance 

11,364 

II 

II 


£177,745 

5 

II 

ASSETS. 


£ 

s. 

d. 

Freeholds, Leaseholds and Goodwill 

90,698 14 

8 

Machinery, Plant, Furniture and Fittings 

28,420 

13 

4 

Stocks and Work in Progress, Less Reserves 

• • 35,285 

15 

IX 

Book Debts and Bills Receivable, less provision 

• • 17,364 

12 

8 

Cash on Hand and at Bank 

4,091 

I 

8 

Catalogues, Stationery, Prepayments, etc. 

. . 1,884 

7 

8 


£177,745 

5 

II 


196 














WUNDERLICH LIMITED 

BALANCE SHEET as at 28th FEBRUARY, 1927 



£ 

s. 

d. 

Nominal Capital 

.. 500,000 

0 

0 

Issued Capital — 




40,000 7 per cent ist Pref. Shares of £i each 

40,000 

0 

0 

40,000 7 per cent, and Pref. Shares of £i each 

40,000 

0 

0 

300,000 Ordinary Shares of £i each 

.. 300,000 

0 

0 

120,000 Ordinary Shares paid to io/- each .. 

£60,000 



Less Calls in arrears 

£27/10/- 




59,972 

IO 

0 


£439-972 

IO 

0 

Sundry Creditors, Bankers, and Acceptances .. 

.. 90,855 

18 

5 

Staff-Partners’ and Superannuation Fund 

87,200 

0 

0 

Reserves 

.. 156,742 

19 

IO 

Profit and Loss 

.. 45,365 

12 

0 


£820,137 

0 

3 


ASSETS. 

£ 

s. 

d. 

Freehold Land and Buildings 

.. 272,211 

8 

4 

Leaseholds 

1,228 

12 

3 

Machinery, Plant, Fittings, etc., less Depreciation Reserve 

.. 181,890 

11 

8 

Stock on Hand and Work in Progress 

.. 156,352 

19 

6 

Book Debts and Bills Receivable, less Provision 

.. 135,719 

7 

3 

Cash in Hand, on Deposit, and at Bankers 

4,032 

6 

0 

Goodwill 

68,701 

i5 

3 


£820,137 

0 

3 


197 












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THE WUNDERLICH ROLL OF HONOR 

A cross appears against the names of soldier-employees 
who made the supreme sacrifice. 


198 




































































































. 































Digitized by: 



INTERN ATIO HAL 


ASSOCIATION 

FOR 

PRESERVATION 
TECHNOLOGY, 
INTERNATIONAL 
www.apti.org 
Australasia Chapter 

BUILDING 

TECHNOLOGY 

HERITAGE 

LIBRARY 


https://archive.org/details/buildingtechnologyheritaqelibrarv 

from the collection of: 

Miles Lewis, Melbourne 
funding provided by: 
the Vera Moore Foundation, Australia 



vera moore